Branding Articles

In these branding articles, you’ll find strategies, for your internet marketing tips and trends to help you get your brand on track and stay there. You’ll learn how much more branding is than a logo and tagline, and how important it is to the success of your business.

Your brand talks about who you are. Those words need to be found on the search engines. There you cam showcase your strengths in ways that are easily seen by your target market. Strong branding empowers your organization, shaping the consumers’ perception about your company and product. Browse our content below and check back regularly for more insights into brand strategy by SEO experts!

attitude is everything

The Role of Brand Archetypes in Consumer Connection

Ever wonder why brands like Lego and Apple seem to just get us? Click through to explore how brands use archetypes to go beyond transactions, creating deeper connections, and how this might just be the secret behind why we fall in love with certain brands!

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SEO Verticals: Fitness Brand SEO

Using SEO To Build A Fitness Brand

This post is a perfect example, focusing on SEO specifically for the fitness industry. As you read through our guest post, consider how else you might take your fitness brand to the top of your industry in ranking, traffic and conversions.

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