17 Sources Of Content Inspiration For Your Content Strategy

by April 3, 2014
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In order to succeed at content marketing, you have to have high quality content. Rather than promoting your products, services, or even your business, content marketing means pushing the actual content. In turn, it is the content that will convert readers to buyers. It may seem like a long and convoluted process to market various […]

Questions I Keep Hearing About Content Marketing

by January 6, 2014
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You’d have to go pretty far out of your way nowadays to find a blog that hasn’t written about content marketing in one way or another. And it’s not necessarily a bad thing, but with so many people jumping on the band wagon I’m finding myself constantly having to answer questions when we talk about […]

SEO Strategies That Can Backfire and Hurt Your Website Rankings

by November 21, 2013
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There are a lot of people out there offering advice for good Search Engine Optimization. The question is: how do you sort out the good advice from the bad?  To avoid becoming an example of what NOT to do when it comes to SEO, learn from and steer clear of the mistakes below. Buying Links […]

How to Increase Traffic to Your Website from Facebook

by November 14, 2013
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Whether a personal brand or a large business, you surely know that Facebook marketing isn’t the be-all, end-all of your marketing. Sure, promoting your brand with Facebook is a great way to accomplish big steps in business. You can develop much more of a base, spread the word, run PR, attract new customers, run promotions […]

Post Penguin: Why a Simple Link Building Strategy Works Best

by October 31, 2013
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You’ve probably noticed all of the commotion about the changes in Google’s algorithms or have been personally affected by them. Either way, it’s best to be prepared and know the best strategies to get ranked as highly as possible. In this article, we are going to cover why a simple link building strategy works best […]

The Importance of Call Tracking to Online Marketing

by October 10, 2013
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The world of marketing has changed significantly, and the reason for that can be attributed to the Internet. Thanks to social media, advertising mediums like Google Adwords, and mobile devices it has become a marketing space that you simply can’t ignore. In fact, it’s extremely vital that you now have at least some kind of […]

Changes in Marketing Focus Require Revised Strategies

by September 5, 2013
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Basic marketing principles are as true today as they were when first formulated; adherence to the “Four Ps” of Marketing: Product, Price, Place and Promotion, are still valid in the digital age.  The “tools” may have changed, but the buying public will never change, because people and their motivations remain the same. If this is […]

3 Tips to Jumpstart Your Branding Brainstorming Creativity

by July 25, 2013
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Ah, branding. It’s the backbone of every successful, widely recognized company in the world. It’s one of the most important and effective aspects of marketing, and you want to be successful with your branding efforts. There’s just one problem: you have no idea how to get your creative juices flowing. You’ve thought and thought, but […]

Mobile App Analytics By Google

by March 27, 2013
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As per the analysis and growth forecasts for the Worldwide Mobile Applications Market the apps business has finally ‘come of age’ and this worldwide success story is now growing fast. Apps generated an impressive USD 12 billion in 2012, and in total 46 billion apps were downloaded in the year, taking the cumulative all-time total […]

Lawyers, Links and Money

by February 25, 2013
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Sometimes it can be a tough venture to come up with ideas for link building to a lawyer site. These aren’t exactly the types of sites that attract links on their own. As some might put it, lawyer sites are among the worst on the web. Often they are the most promotional and hard pressed […]