http://level343.com/article_archive Level343 SEO Article Archive Fri, 10 Feb 2012 18:54:09 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://level343.com/article_archive/2012/02/09/internet-marketers-connecting-social/ http://level343.com/article_archive/2012/02/09/internet-marketers-connecting-social/#comments Thu, 09 Feb 2012 07:00:39 +0000 JRPittman http://level343.com/article_archive/?p=5813 http://level343.com/article_archive/2012/02/09/internet-marketers-connecting-social/feed/ 80 http://level343.com/article_archive/2012/01/16/so-thats-what-build-your-brand-story-means/ http://level343.com/article_archive/2012/01/16/so-thats-what-build-your-brand-story-means/#comments Mon, 16 Jan 2012 07:00:10 +0000 JRPittman http://level343.com/article_archive/?p=5654 http://level343.com/article_archive/2012/01/16/so-thats-what-build-your-brand-story-means/feed/ 96 http://level343.com/article_archive/2011/12/22/online-reputation-new-orleans-computer-repair/ http://level343.com/article_archive/2011/12/22/online-reputation-new-orleans-computer-repair/#comments Thu, 22 Dec 2011 07:00:42 +0000 Gabriella http://level343.com/article_archive/?p=5465 http://level343.com/article_archive/2011/12/22/online-reputation-new-orleans-computer-repair/feed/ 157 http://level343.com/article_archive/2011/12/12/why-are-your-shopping-carts-being-abandoned/ http://level343.com/article_archive/2011/12/12/why-are-your-shopping-carts-being-abandoned/#comments Mon, 12 Dec 2011 07:00:33 +0000 Level343 Team http://level343.com/article_archive/?p=5414 http://level343.com/article_archive/2011/12/12/why-are-your-shopping-carts-being-abandoned/feed/ 139 http://level343.com/article_archive/2011/12/08/there-i-no-roi-in-owning-an-efin-iphone/ http://level343.com/article_archive/2011/12/08/there-i-no-roi-in-owning-an-efin-iphone/#comments Thu, 08 Dec 2011 07:00:11 +0000 Gabriella http://level343.com/article_archive/?p=5402 We read a lot of stories that talk about how companies are joining social media by the droves, but are they really? I mean, what are they doing? If all they’re doing is opening social accounts and sitting on their professional graveyards, is this really joining social media? I think not.]]> http://level343.com/article_archive/2011/12/08/there-i-no-roi-in-owning-an-efin-iphone/feed/ 95 http://level343.com/article_archive/2011/12/05/i-always-wanted-to-be-a-super-hero-how-about-you/ http://level343.com/article_archive/2011/12/05/i-always-wanted-to-be-a-super-hero-how-about-you/#comments Mon, 05 Dec 2011 07:00:33 +0000 JRPittman http://level343.com/article_archive/?p=5354 When I was a kid, I dreamed about flying through the air with the greatest of ease to rescue puppies, kittens and grannies. I ran around the house in pink fuzzy pajamas and a blanket tied around my neck, on a mission to save the world. I was Super Girl, Wonder Woman and the GI Joes combined! Evil doers beware!]]> http://level343.com/article_archive/2011/12/05/i-always-wanted-to-be-a-super-hero-how-about-you/feed/ 38 http://level343.com/article_archive/2011/12/01/your-social-footprint/ http://level343.com/article_archive/2011/12/01/your-social-footprint/#comments Thu, 01 Dec 2011 07:00:26 +0000 Gabriella http://level343.com/article_archive/?p=5361 Social marketing used to be just that thing you did; like politicians, business owners would scout the neighborhood, introduce their services, shake hands and kiss babies. You’d talk to people and get to know them; you’d share stories and maybe a cup of coffee.]]> http://level343.com/article_archive/2011/12/01/your-social-footprint/feed/ 99 http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/ http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/#comments Mon, 28 Nov 2011 07:00:26 +0000 Level343 Team http://level343.com/article_archive/?p=5233 Web design can be a pretty complicated process, especially for business owners with limited experience in the field. A design that works has to reflect the values of the organization, share appropriate information, and make sense—aesthetically and practically—to the user. Simply put, you want a website filled with quality content that can be easily navigated and looks good.]]> http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/feed/ 75 http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/ http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/#comments Mon, 07 Nov 2011 07:00:17 +0000 JRPittman http://level343.com/article_archive/?p=5157 While talking to a friend of mine the other day – small business owner trying to grow her business like anyone else -, I had that line going through my head. You know, the one from A Few Good Men “You want the TRUTH? You can’t HANDLE the TRUTH!” You see, my friend has big dreams; she wants and expects big things from her website…]]> http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/feed/ 62 http://level343.com/article_archive/2011/11/03/dont-let-your-brand-suffer-from-bad-blogging-skills/ http://level343.com/article_archive/2011/11/03/dont-let-your-brand-suffer-from-bad-blogging-skills/#comments Thu, 03 Nov 2011 07:00:11 +0000 dthomas http://level343.com/article_archive/?p=5154 For many companies, blogs are either a major point of interest or they get little to no attention. So what happens if your company’s blog is, in fact, potentially damaging your company’s brand? Do you pull it entirely? Do you rework it in order to improve the company brand? Or do you just leave things the way they are and deal with it later?]]> http://level343.com/article_archive/2011/11/03/dont-let-your-brand-suffer-from-bad-blogging-skills/feed/ 52 http://level343.com/article_archive/2011/10/31/3-tricks-no-hooker-should-try-conventional-wisdom-and-branding/ http://level343.com/article_archive/2011/10/31/3-tricks-no-hooker-should-try-conventional-wisdom-and-branding/#comments Mon, 31 Oct 2011 07:00:30 +0000 Gabriella http://level343.com/article_archive/?p=5142 Branding. Nothing strikes fear in the heart of marketers quite like this concept. For entrepreneurs with many interests, it’s difficult to think they can be summed up in a single construct. For others with a narrower focus, it’s frustrating to find just the right words to accurately represent what they stand for. Your brand is what represents the core values of your company—your mission statement, if you will. Your target market will likely never see the brand statement because it’s not for them.]]> http://level343.com/article_archive/2011/10/31/3-tricks-no-hooker-should-try-conventional-wisdom-and-branding/feed/ 54 http://level343.com/article_archive/2011/09/22/managing-reputation-negative-comments/ http://level343.com/article_archive/2011/09/22/managing-reputation-negative-comments/#comments Thu, 22 Sep 2011 07:00:10 +0000 Gabriella http://level343.com/article_archive/?p=4894 If you do it right! And that's what this article is about. Like death and taxes, some things in business are inevitable. Even if your product or service is the best on the market and your customer service is better than everyone else’s, you can’t make everyone happy all the time. At some point, you will deal with negative feedback and dissatisfied customers posting on social media platforms. ]]> http://level343.com/article_archive/2011/09/22/managing-reputation-negative-comments/feed/ 118 http://level343.com/article_archive/2011/09/19/keeping-your-brand-on-track-in-social-media/ http://level343.com/article_archive/2011/09/19/keeping-your-brand-on-track-in-social-media/#comments Mon, 19 Sep 2011 07:00:42 +0000 Level343 Team http://level343.com/article_archive/?p=4867 You’re a savvy business owner. You know the value of social media as a tool for marketing your company and connecting with clients. You’ve created a social media strategy. You’ve explored the possible outlets and chosen the ones that best fit with your goals. You have followers. Now what?]]> http://level343.com/article_archive/2011/09/19/keeping-your-brand-on-track-in-social-media/feed/ 128 http://level343.com/article_archive/2011/08/08/social-branding-sheeple-and-plans-whats-in-your-network/ http://level343.com/article_archive/2011/08/08/social-branding-sheeple-and-plans-whats-in-your-network/#comments Mon, 08 Aug 2011 07:00:41 +0000 Gabriella http://level343.com/article_archive/?p=4570 I don’t know about you, but I’m busy, very busy. While I was away, as we all know, Google decided to throw their hat into the social circle with Google +. Don’t worry; I promise this isn’t about G Plus, but about managing your social. I don’t care if it’s a Facebook killer or if it will wipe Twitter out of the game; I don’t have any stock invested in any of these companies. What I’m invested in is the future of my clients and my business, no matter which corporate entity ends up on top.]]> http://level343.com/article_archive/2011/08/08/social-branding-sheeple-and-plans-whats-in-your-network/feed/ 93 http://level343.com/article_archive/2011/08/01/random-thoughts-disconnected-business-owner/ http://level343.com/article_archive/2011/08/01/random-thoughts-disconnected-business-owner/#comments Mon, 01 Aug 2011 07:00:18 +0000 Gabriella http://level343.com/article_archive/?p=4561 There’s nothing like getting off the grid for three weeks. Funny thing is, I didn’t miss it as much as I thought I would. Sure, I missed my morning routine: my home, Lucy and, of course, my social connections. That’s on a personal level, though. I’ll admit I also missed working on projects, finding solutions and the focus of mind that comes when getting ready for the next conference call. We become such creatures of habit, don’t we? Especially, it seems, when working online. ]]> http://level343.com/article_archive/2011/08/01/random-thoughts-disconnected-business-owner/feed/ 55 http://level343.com/article_archive/2011/07/25/lead-generation-through-facebook/ http://level343.com/article_archive/2011/07/25/lead-generation-through-facebook/#comments Mon, 25 Jul 2011 07:00:21 +0000 Gabriella http://level343.com/article_archive/?p=4528 After all the Google Plus hoopla (and a few posts of our own), it seemed only right, fair and equal to spend a little time on Facebook. Of course, it helps that we had a specific request for this article. A pro pos to this post, the request came from a Facebook fan - can’t beat that for on topic! Before getting deep into lead generation facts here, I’d like to mention a fantastic Facebook page to inspire you and show you what’s possible. Facebook isn’t just about posting status updates; you can do that anywhere. In fact, some businesses use FB as their only place of online business. ]]> http://level343.com/article_archive/2011/07/25/lead-generation-through-facebook/feed/ 54 http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/ http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/#comments Thu, 21 Jul 2011 07:46:05 +0000 Level343 Team http://level343.com/article_archive/?p=4498 So, Google comes up with this fancy “Plus” thing. Everybody rushed to take a look-see, only to be locked out as the big G slammed the doors on the masses to slow the flood to a trickle. The first week was like a Black Friday rush on sales. For the first time, iPhone users frowned at their fancy gadgets and longed for an Android just so they could use the brand spankin’ new Google + app (Apple, by the way, allowed the iGoogle app to go through Tuesday). G+ invites were being sold on eBay for a paltry $25 - $100 (depending on the seller), guaranteed immediate delivery*.]]> http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/feed/ 143 http://level343.com/article_archive/2011/07/14/branding-and-competition/ http://level343.com/article_archive/2011/07/14/branding-and-competition/#comments Thu, 14 Jul 2011 07:00:53 +0000 dthomas http://level343.com/article_archive/?p=4452 In a day and age when companies are fighting fervently for each and every consumer dollar, it should come as no surprise that branding is more important than ever. Whether it is the AFLAC Duck, the Pep Boys’ bobble heads or the GEICO caveman, companies want you to remember them for one simple reason – branding.]]> http://level343.com/article_archive/2011/07/14/branding-and-competition/feed/ 37 http://level343.com/article_archive/2011/07/07/business-growth-remember-the-little-people/ http://level343.com/article_archive/2011/07/07/business-growth-remember-the-little-people/#comments Thu, 07 Jul 2011 08:00:20 +0000 Level343 Team http://level343.com/article_archive/?p=4427 When a person becomes successful, it seems like suddenly they’re too busy dealing with the higher echelons to take time out for the “little people”. It’s something that’s always bugged us. It was all fine and dandy for you to respond to comments and whatnot when you were a little guy, but now that you’re big…]]> http://level343.com/article_archive/2011/07/07/business-growth-remember-the-little-people/feed/ 38 http://level343.com/article_archive/2011/05/12/2012-top-seo-women-finalists/ http://level343.com/article_archive/2011/05/12/2012-top-seo-women-finalists/#comments Thu, 12 May 2011 08:00:53 +0000 Level343 Team http://level343.com/article_archive/?p=4068 Level 343 is not only excited, but proud to present the final list of 2012 Top SEO Women. We had such a fantastic response for the nominees; thank you all for helping us create this wonderful list!]]> http://level343.com/article_archive/2011/05/12/2012-top-seo-women-finalists/feed/ 96