You’re a savvy business owner. You know the value of social media as a tool for marketing your company and connecting with clients. You’ve created a social media strategy. You’ve explored the possible outlets and chosen the ones that best fit with your goals. You have followers. Now what?
I don’t know about you, but I’m busy, very busy. While I was away, as we all know, Google decided to throw their hat into the social circle with 
There’s nothing like getting off the grid for three weeks. Funny thing is, I didn’t miss it as much as I thought I would. Sure, I missed my morning routine: my home, Lucy and, of course, my social connections. That’s on a personal level, though. I’ll admit I also missed working on projects, finding solutions and the focus of mind that comes when getting ready for the next conference call. We become such creatures of habit, don’t we? Especially, it seems, when working online. 
After all the Google Plus hoopla (and a few posts of our own), it seemed only right, fair and equal to spend a little time on Facebook. Of course, it helps that we had a specific request for this article. A pro pos to this post, the request came from a Facebook fan – can’t beat that for on topic! Before getting deep into lead generation facts here, I’d like to mention a fantastic Facebook page to inspire you and show you what’s possible. Facebook isn’t just about posting status updates; you can do that anywhere. In fact, some businesses use FB as their only place of online business.
So, Google comes up with this fancy “Plus” thing. Everybody rushed to take a look-see, only to be locked out as the big G slammed the doors on the masses to slow the flood to a trickle. The first week was like a Black Friday rush on sales. For the first time, iPhone users frowned at their fancy gadgets and longed for an Android just so they could use the brand spankin’ new Google + app (Apple, by the way, allowed the iGoogle app to go through Tuesday). G+ invites were being sold on eBay for a paltry $25 – $100 (depending on the seller), guaranteed immediate delivery*.
In a day and age when companies are fighting fervently for each and every consumer dollar, it should come as no surprise that branding is more important than ever. Whether it is the AFLAC Duck, the Pep Boys’ bobble heads or the GEICO caveman, companies want you to remember them for one simple reason – branding.
When a person becomes successful, it seems like suddenly they’re too busy dealing with the higher echelons to take time out for the “little people”. It’s something that’s always bugged us. It was all fine and dandy for you to respond to comments and whatnot when you were a little guy, but now that you’re big…
Level 343 is not only excited, but proud to present the final list of 2012 Top SEO Women. We had such a 
It’s easy to get stuck in the mental mud hole of names. For example, we market ourselves as copywriting and SEO specialists. With that in mind, you might look at our blog categories and think, “Well, it makes sense that SEOs would share information about optimization. – But, what would they know about branding?”
Your web presence is up and running smoothly, the visitors are swarming, and even buying your products or services. The next step is to start a related blog. Your blog might be a place for your customers to ask questions, to talk to other customers, or to find more detailed information about your company, services and products. Whatever the purpose and intended goal for your blog, there are a few generally accepted rules, which apply to all company or business blogs, that will keep visitors coming back.
