Online Marketing – Articles To Help Your Business Succeed

Beyond Content: Compelling, Consistent, Valuable Marketing

by JRPittman May 17, 2012

A long time ago, we wrote about SEO fast food (I’ll Take #1 Ranking with That, but Hold the Fries). The idea of SEO fast food is that everyone wants fast online marketing; they want fast results. They want to attract and retain customers, they want to change and enhance behaviors. They want miracles to [...]

Never Compromise

by Gabriella May 14, 2012

I have yet to see Meryl Streep’s movie The Iron Lady, but I noticed a poster as I was walking Lucy (Level343′s official mascot!) this morning. “Never Compromise” jumped out of the poster at me. Isn’t that the truth; it’s something I’ve been struggling with for the past year as I continue to run and [...]

Landing Page ROI 101: Are Your Landing Pages More Like Bouncing Betties?

by Level343 Team May 10, 2012

You’ve spent thousands of dollars on professional landing pages: professional design; professional copy; professional images. The pages drip professionalism and you’ve watched more dollar signs float out of your wallet than a bird has feathers. According to that fast talking sales person, people should be throwing money at you by now. You feverishly check your [...]

SEO in the Outback: Hunting the Naturally Optimized, Ad-Free, User-friendly Website

by Gabriella May 7, 2012

“Welcome to another installment of SEO in the Outback. Today, we’re hunting a particularly elusive species of creature, situs al naturalis. They’re born with highly optimized content and navigation – these things seem to be in their DNA structure. Others in the websitus genus have to work hard to gain these attributes. These beasts are [...]

How to Boost the Success of Your Link Bait BEFORE You Hit Publish

by Guest Blogger April 30, 2012

You’ve spent hours researching and crafting the perfect piece of content. Now, you’re worried. What if your content fails to generate those much needed links? So, you tweak the content. You tweak it some more. Then, you change a few things and add in a few more tidbits of information. Next thing you know, hours [...]

Chicks Who Click: Growing Success One Opportunity at a Time

by Gabriella April 19, 2012

Did you know success could be fed and watered like a plant? Most definitely: in business, we just call it promotion and sales. Well, today, I’m excited to share an opportunity with you, our readers. If you follow Level343, JRPittman or SEOCopy on Twitter, you know we’re involved in the promotion and support of business [...]

Are You Making These Mistakes With Your Content?

by Level343 Team April 2, 2012

Content is a good word with a lot of meanings. It means significance, substantive information, topics. Depending on the use, it also means agreeing, satisfied or gratified. Put into a single definition, content could be, “Topics that provide a large amount of significant information and satisfy the needs of the reader.” Ooo – we like [...]

Buyer Psychology and the Effects of Influence

by Gabriella March 26, 2012

Last Thursday we posted the article “How Do You Convert Readers to Buyers?” and discussed a few options to do just that. At the end of the article, I made a promise to you that we’d dive deeper into the subject of buyer psychology and the behaviors that make people click. One thing about me, [...]