Tips for Achieving your Business Goals

by May 15, 2013
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There are a lot of self-improvement tips that focus on helping you achieve your goals. Some of them make some pretty good points, and some of them are just a lot of fluff. I thought I’d share some tips that I know can help in many different areas, because I’ve used them myself. Have you [...]

Site Redesign: Avoid These Mistakes

by May 13, 2013
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Undertaking a redesign is usually a pretty big project.  In addition to the actual design work, there are so many little details related to SEO and marketing that you need to consider. To help you out, here are some of the common problems you want to avoid: Don’t forget to add your Analytics code to [...]

Negotiating with Hard-heads

by May 6, 2013
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I’m sure you’ve all found yourself faced with the necessity of having to deal with some hard-head that just seemed determined to be difficult. No matter how logical your position, or how illogical their own, they refuse to see reason or accept any opinion other than theirs. They may be a supplier, a customer, a [...]

Does Your Blog or Social Interaction Suffer When….

by May 1, 2013
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I was honored to be a guest columnist for Level343 and thrilled to become a regular contributor.  It’s been a blast and I look forward to continuing for a long time to come.  I was recently talking to a colleague about how I love being a contributor to other Blogs and he asked why I [...]

Analyzing your Competition

by April 17, 2013
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Do you check out your competitors before you embark on an SEO campaign? Do you check in on competitors as you work through your campaign? It’s a good idea! But you first have to be sure you have an accurate and realistic view of who your competitors are. If you sell jewelry, Cartier or Tiffany [...]

Create Some Excitement For Your Blog

by April 10, 2013
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Looking to jazz up your Blog and create some excitement?  Here are some ideas to get you going.  Feel free to comment and share your ideas! Interview an expert: Everyone loves to hear from industry leaders and experts.  Interview one and post it on your Blog (an audio or video plus a transcript is always [...]

Using Google’s Search Operators to Drill Deep

by April 8, 2013
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Whether you’re doing a site audit, keyword research or checking up on your competition, sometimes you’ll find yourself looking for particular items that may at first seem difficult or very time consuming to find. Enter: Google’s search operators. I’m sure most of you already know how to use the site: operator to see if a [...]

The Importance of Being in Tune with your Market’s Culture

by April 1, 2013
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Whether you’ve set up shop in a brick and mortar shop or strictly online, when you’re trying to connect with a regional market, it’s critical that you know the local culture. That addresses a lot more than just the language and demographic of your customer base. Obviously knowing the language is very important. Even if [...]

Productivity Tips

by March 11, 2013
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If you are like most business owners, you are juggling about a million and one different things.  If you are a smaller organization or entrepreneur, you may not have a lot of support staff to help you out.  Staying focused and on track is essential to your business growth.  After 13 years of being in [...]

Our Latest Robust SEO Dictionary… on Steroids

by March 6, 2013
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Are you tired of asking, “What’s this mean,” when you come across a new term? Probably. I’m in the business, but the lingo changes so rapidly, it’s easy even for those in the industry to get lost. For example, less than thirty years ago, ”optimize” just meant “to make as perfect, effective, or functional as possible” [...]

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