5 Reasons Why Guest Posting is Essential for a Blogger’s Success

by August 27, 2012
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Blogging is fun, but it’s also hard work. A lot of things need to be considered if you want to be successful. For someone who is new to blogging or wants to start their own blog, the initial concerns include: the design, what platform to use, which social plug-ins to utilize, what type of content [...]

Consumption | What It Is, Why It Matters And How It’ll Help Your Bottom Line

by August 23, 2012
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Let me start by saying how excited I am to contribute to the amazing Level343 Blog and I invite all of you to comment/question and suggest topics. Now, let’s get this started. I plan to cover copywriting, landing page tips, SEO tips and more over the coming weeks but I wanted to get started with [...]

Hello And Goodbye, Working Parents, Business vs Family

by August 20, 2012
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It’s not easy finding employees who fit our close company culture. We have our own, unique language. We have our way of providing search engine optimization, and, I suppose, it’s somewhat different from the norm. We’re spread around the world, so company picnics don’t really work, but a day on Skype brings us close together. [...]

Back to School eCommerce | What Are You Doing About It?

by August 16, 2012
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As a parent raising three healthy, active kids, I know “back to school” is a busy time. Between making sure everyone is registered for the school season, ensuring they all have clothes that fit (and are free of holes), and everyone is immunized, there’s barely time left to breath. However, I’m a marketer, too; I [...]

Conversions Are All That Matter | And We Are Sticking To That

by August 13, 2012
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Really, aren’t conversions what everything comes down to? Think about it. Even your social activities on Facebook, Twitter, Quora, Google Plus and so on come down to the end sale. You’re making connections – why? To increase your business. – And what is the ultimate way to increase your business? Sales. For online businesses, all [...]

Search Engines Working for You | Selling Online

by August 9, 2012
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One of the comments on our last blog post had a good point. “The thing is, the people this article helps the most are inexperienced peeps, experimenting with early landing pages + offers. But will they see it? When I was starting I didn’t even know what to Google to come across this, y’know?” (Thanks, [...]

How Do You Choose a Type of Landing Page?

by August 5, 2012
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If a landing page is any page a visitor lands on, what’s a preferred landing page? Simply, PLPs are pages you would really like visitors to land on, more so than other pages on your site. In Landing Page ROI 101:  Are Your Landing Pages More Like Bouncing Betties?, we spent a lot of Internet [...]

Building Your Customers’ Brand | When the Story Isn’t About You

by August 2, 2012
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It’s funny, isn’t it? Funny, as in, ironic. Social media is all the rage, with use growing at an exponential rate. Many marketers (including the Level343 team) talk about engaging your customers, reaching out to them, treating them like people instead of numbers. The business world is all fuzzy, feel good warmth, struggling to embrace [...]

The Mother of Invention Had More Kids and They All Talk on Social

by July 30, 2012
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It’s 2012. For years, many people have believed this to be the last year of life on earth, thanks to the Mayan calendar. Now an older calendar has been found that goes on for much longer, which leaves Dooms Day believers guessing again. However, if the end of the world is just “the end of [...]

Measuring Metrics Walkthrough | KPIs, Benchmarks and Analytics

by July 26, 2012
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The last two weeks we’ve been discussing the standard business funnel of Awareness, Acquisition, Engagement, Conversion and Retention. We started with the Search News Central article, Measuring Metrics for Success, and now here we are at last, wrapping up the whole kit n’ caboodle. We have a lot to go through today, so let’s get [...]

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