http://level343.com/article_archive Level343 SEO Article Archive Thu, 09 Feb 2012 07:00:39 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://level343.com/article_archive/2012/02/02/disturbing-trend-with-big-business-points-to-the-failures-of-seo/ http://level343.com/article_archive/2012/02/02/disturbing-trend-with-big-business-points-to-the-failures-of-seo/#comments Thu, 02 Feb 2012 07:00:16 +0000 Level343 Team http://level343.com/article_archive/?p=5764 http://level343.com/article_archive/2012/02/02/disturbing-trend-with-big-business-points-to-the-failures-of-seo/feed/ 162 http://level343.com/article_archive/2012/01/30/seo-tool-review-microsite-masters-serp-tracking-tool/ http://level343.com/article_archive/2012/01/30/seo-tool-review-microsite-masters-serp-tracking-tool/#comments Mon, 30 Jan 2012 07:00:54 +0000 Level343 Team http://level343.com/article_archive/?p=5766 A new SEO tool has hit the streets, competing with thousands of others. As SEO consultants, we’re always looking for that one tool – the one that will really help in measuring, managing and quantifying the work we do. Many SEO tools have promised the user will become a master, only to turn into something mundane. Because of this, we went to the Microsite Masters website with a healthy dose of cynicism…]]> http://level343.com/article_archive/2012/01/30/seo-tool-review-microsite-masters-serp-tracking-tool/feed/ 53 http://level343.com/article_archive/2012/01/12/end-of-the-beginning-seo-social-search-copywriting-et-all/ http://level343.com/article_archive/2012/01/12/end-of-the-beginning-seo-social-search-copywriting-et-all/#comments Thu, 12 Jan 2012 07:00:41 +0000 Level343 Team http://level343.com/article_archive/?p=5675 http://level343.com/article_archive/2012/01/12/end-of-the-beginning-seo-social-search-copywriting-et-all/feed/ 81 http://level343.com/article_archive/2012/01/02/level343s-2012-top-women-of-seo/ http://level343.com/article_archive/2012/01/02/level343s-2012-top-women-of-seo/#comments Mon, 02 Jan 2012 07:00:11 +0000 Level343 Team http://level343.com/article_archive/?p=5536 http://level343.com/article_archive/2012/01/02/level343s-2012-top-women-of-seo/feed/ 137 http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/ http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/#comments Mon, 28 Nov 2011 07:00:26 +0000 Level343 Team http://level343.com/article_archive/?p=5233 Web design can be a pretty complicated process, especially for business owners with limited experience in the field. A design that works has to reflect the values of the organization, share appropriate information, and make sense—aesthetically and practically—to the user. Simply put, you want a website filled with quality content that can be easily navigated and looks good.]]> http://level343.com/article_archive/2011/11/28/seeing-your-website-from-your-visitors-point-of-view/feed/ 75 http://level343.com/article_archive/2011/11/21/become-an-seo-warrior-how-do-you-get-the-low-down-on-seo/ http://level343.com/article_archive/2011/11/21/become-an-seo-warrior-how-do-you-get-the-low-down-on-seo/#comments Mon, 21 Nov 2011 07:00:07 +0000 Level343 Team http://level343.com/article_archive/?p=5303 So, you’ve finally decided you want to learn all you can about SEO. Now what? Where do you go? How do you know that where you are is the right place to be? The last thing you want to do is waste your time and money buying into a bunch of SEO bull. So… where do you go to get the real low down? You find a a room full of SEO and patent geeks! Of course, when you first step in, it’s going to sound like a foreign language. You might hear things like:]]> http://level343.com/article_archive/2011/11/21/become-an-seo-warrior-how-do-you-get-the-low-down-on-seo/feed/ 108 http://level343.com/article_archive/2011/11/14/you-think-you-can-but-you-just-cant-nemo/ http://level343.com/article_archive/2011/11/14/you-think-you-can-but-you-just-cant-nemo/#comments Mon, 14 Nov 2011 07:00:54 +0000 Gabriella http://level343.com/article_archive/?p=5228 I realize it’s been a while since our last rant on anything. Lucky for us, I happen to have one all ready to go. It’s been stewing for quite awhile (since last Thursday), running around in my head and gathering more fuel for the fire. To be honest, I’m glad I’ve planned the post for today – it gave me the weekend to reread, look it over, and clean up the cuss words. :P]]> http://level343.com/article_archive/2011/11/14/you-think-you-can-but-you-just-cant-nemo/feed/ 98 http://level343.com/article_archive/2011/11/10/internet-marketing-for-brick-and-mortar-businesses/ http://level343.com/article_archive/2011/11/10/internet-marketing-for-brick-and-mortar-businesses/#comments Thu, 10 Nov 2011 07:00:42 +0000 Level343 Team http://level343.com/article_archive/?p=5205 While performing some much needed inspiration reconnaissance, we came across the title of this article as a search term in our analytics. What an interesting thought – the idea that a business owner might want internet marketing without a website. How odd, and yet, how enticing an idea to explore!]]> http://level343.com/article_archive/2011/11/10/internet-marketing-for-brick-and-mortar-businesses/feed/ 97 http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/ http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/#comments Mon, 07 Nov 2011 07:00:17 +0000 JRPittman http://level343.com/article_archive/?p=5157 While talking to a friend of mine the other day – small business owner trying to grow her business like anyone else -, I had that line going through my head. You know, the one from A Few Good Men “You want the TRUTH? You can’t HANDLE the TRUTH!” You see, my friend has big dreams; she wants and expects big things from her website…]]> http://level343.com/article_archive/2011/11/07/branding-and-inbound-marketing-can-you-handle-the-truth/feed/ 62 http://level343.com/article_archive/2011/10/27/will-seo-social-media-kill-other-types-of-media-marketing/ http://level343.com/article_archive/2011/10/27/will-seo-social-media-kill-other-types-of-media-marketing/#comments Thu, 27 Oct 2011 07:00:46 +0000 Guest Blogger http://level343.com/article_archive/?p=5117 You know that song Video Killed the Radio Star? Someone should have been making sequels. We could have had Facebook Kills the MySpace Star or YouTube Kills the Quicktime Movie Star. Or maybe just the Internet Kills All the Non-Internet Stars. With Facebook becoming more ubiquitous by the moment and SEO becoming the go-to formula for long-term internet success, will they soon leave behind other forms of marketing and advertising?]]> http://level343.com/article_archive/2011/10/27/will-seo-social-media-kill-other-types-of-media-marketing/feed/ 84 http://level343.com/article_archive/2011/10/17/local-seo-are-you-hitting-your-traffic-corridor/ http://level343.com/article_archive/2011/10/17/local-seo-are-you-hitting-your-traffic-corridor/#comments Mon, 17 Oct 2011 07:00:13 +0000 Level343 Team http://level343.com/article_archive/?p=5031 Local SEO often brings a big ”X marks the spot” picture to mind. People see that X and say, “Yep, that’s my local area.” After all, your location is where you are, right? If you’re reading and nodding, you aren’t alone. You can bet others are doing the same thing. -And, if this is true, you have to wonder, “What will local SEO do for me?” Well, to be blunt… it can do a lot. ]]> http://level343.com/article_archive/2011/10/17/local-seo-are-you-hitting-your-traffic-corridor/feed/ 79 http://level343.com/article_archive/2011/10/10/local-seo-location-based-search/ http://level343.com/article_archive/2011/10/10/local-seo-location-based-search/#comments Mon, 10 Oct 2011 07:00:53 +0000 Gabriella http://level343.com/article_archive/?p=5017 By now most online business owners have heard of SEO. In this day and age, hearing about website optimization is like the 80’s Faberge Organics Shampoo commercial: We called it the 10x10x10 rule...you told two friends, and they told two friends and so on, and so on!]]> http://level343.com/article_archive/2011/10/10/local-seo-location-based-search/feed/ 138 http://level343.com/article_archive/2011/10/06/seo-definitions-understanding-seo-terminology/ http://level343.com/article_archive/2011/10/06/seo-definitions-understanding-seo-terminology/#comments Thu, 06 Oct 2011 07:00:23 +0000 Level343 Team http://level343.com/article_archive/?p=4997 Yes, it’s that time again. No, no… don’t be surprised that we’re back with more acronyms, synonyms, the latest buzz words and all around SEO definitions. It’s called the Wild Wild World of Search, so how could we not?]]> http://level343.com/article_archive/2011/10/06/seo-definitions-understanding-seo-terminology/feed/ 96 http://level343.com/article_archive/2011/09/12/pinging-your-blog-whats-the-big-deal/ http://level343.com/article_archive/2011/09/12/pinging-your-blog-whats-the-big-deal/#comments Mon, 12 Sep 2011 07:00:28 +0000 Level343 Team http://level343.com/article_archive/?p=4827 One of our favorite past clients, and one of our most loyal supporters, recently asked about pinging blogs: “Do you find it beneficial to ping your blog? I have done it. I usually use pingoat, pingfarm and pingomatic. I didn’t see anything in your blog about it. Any thoughts?” Thanks for the question, Carla. We do have some thoughts, as a matter of fact – lots! ]]> http://level343.com/article_archive/2011/09/12/pinging-your-blog-whats-the-big-deal/feed/ 60 http://level343.com/article_archive/2011/08/15/website-metrics-your-business-site-is-in-good-condition-what-now/ http://level343.com/article_archive/2011/08/15/website-metrics-your-business-site-is-in-good-condition-what-now/#comments Mon, 15 Aug 2011 07:00:28 +0000 Level343 Team http://level343.com/article_archive/?p=4645 You’ve taken your website through the evaluation process. Maybe you found some things that need to be changed; maybe you were lucky and found that your site was already well prepared. Either way, you’ll eventually have to dig in to the metrics and make sure things are happening like they’re “supposed” to. ]]> http://level343.com/article_archive/2011/08/15/website-metrics-your-business-site-is-in-good-condition-what-now/feed/ 106 http://level343.com/article_archive/2011/08/11/college-and-seo/ http://level343.com/article_archive/2011/08/11/college-and-seo/#comments Thu, 11 Aug 2011 07:00:41 +0000 Level343 Team http://level343.com/article_archive/?p=4600 As more teens graduate high school, and as others – already in the workforce – look for opportunities to make money, SEO has become a profession that draws them. It seems like an easy job, and tons of sites talk about the money you can make as a professional SEO specialist. With this in mind, it was no surprise to see a visitor hit our site based on the search query, “do you have to go to college to be an SEO”. It is, after all, a legitimate question.]]> http://level343.com/article_archive/2011/08/11/college-and-seo/feed/ 47 http://level343.com/article_archive/2011/07/28/immediate-seo-priorities/ http://level343.com/article_archive/2011/07/28/immediate-seo-priorities/#comments Thu, 28 Jul 2011 07:00:23 +0000 Level343 Team http://level343.com/article_archive/?p=4550 When you first hear about SEO, you hear about a bunch of things, right? It all comes falling down on you at once: on page, content creation, link building, meta data.... No matter who’s writing about what, almost every article gives the impression that this SEO step (whatever that step is) is crucial to a campaign and must be done. ]]> http://level343.com/article_archive/2011/07/28/immediate-seo-priorities/feed/ 170 http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/ http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/#comments Thu, 21 Jul 2011 07:46:05 +0000 Level343 Team http://level343.com/article_archive/?p=4498 So, Google comes up with this fancy “Plus” thing. Everybody rushed to take a look-see, only to be locked out as the big G slammed the doors on the masses to slow the flood to a trickle. The first week was like a Black Friday rush on sales. For the first time, iPhone users frowned at their fancy gadgets and longed for an Android just so they could use the brand spankin’ new Google + app (Apple, by the way, allowed the iGoogle app to go through Tuesday). G+ invites were being sold on eBay for a paltry $25 - $100 (depending on the seller), guaranteed immediate delivery*.]]> http://level343.com/article_archive/2011/07/21/is-google-a-facebook-killer-question-answered/feed/ 143 http://level343.com/article_archive/2011/07/18/google-plus-burying-other-updates/ http://level343.com/article_archive/2011/07/18/google-plus-burying-other-updates/#comments Mon, 18 Jul 2011 07:33:08 +0000 Level343 Team http://level343.com/article_archive/?p=4460 The social world has been on fire since June 28th. Google Plus posts, tweets and chats are pouring steadily into the social sphere at a steady pace, and show no signs of slowing down. You simply can’t keep up with all of them (we’ve tried). Many of these posts are somewhat regurgitated content. They’re about how the particular author is using G+ (what the cool kids are calling Google Plus), what they’ve found, why they love it (or hate it), and so on. A few, on the other hand, are quite simply works of art. ]]> http://level343.com/article_archive/2011/07/18/google-plus-burying-other-updates/feed/ 47 http://level343.com/article_archive/2011/07/11/pdfs-good-or-bad/ http://level343.com/article_archive/2011/07/11/pdfs-good-or-bad/#comments Mon, 11 Jul 2011 08:00:43 +0000 JRPittman http://level343.com/article_archive/?p=4419 I’ve heard PDFs might be bad for my site SEO, and I have a lot of them. I’ve considered switching them to pages, but it’s a big endeavor. What should I do? Pete R., Davenport That’s a great question, Pete. Thanks for writing in. As a short answer, we don’t recommend spending the man-hours and/or monetary resources turning your PDFs into HTML pages just for SEO. There are better ways to go about it…]]> http://level343.com/article_archive/2011/07/11/pdfs-good-or-bad/feed/ 44