Local SEO often brings a big ”X marks the spot” picture to mind. People see that X and say, “Yep, that’s my local area.” After all, your location is where you are, right? If you’re reading and nodding, you aren’t alone. You can bet others are doing the same thing. -And, if this is true, you have to wonder, “What will local SEO do for me?” Well, to be blunt… it can do a lot.
SEO – Articles to Help You Create, Test, Track and Tweek Your SEO Campaigns
What is SEO? In actuality, website optimization is more than just a bag of tricks. Learn what really goes into SEO: how to find the right key terms, build your strategies, track, and study your SEO campaigns. It’s not easy, but it’s not rocket science either. We get a little technical at times, but we’ll walk you through it.

By now most online business owners have heard of SEO. In this day and age, hearing about website optimization is like the
Yes, it’s that time again. No, no… don’t be surprised that we’re back with more acronyms, synonyms, the latest buzz words and all around SEO definitions. It’s called the Wild Wild World of Search, so how could we not?
One of our favorite past clients, and one of our most loyal supporters, recently asked about pinging blogs: “Do you find it beneficial to ping your blog? I have done it. I usually use pingoat, pingfarm and pingomatic. I didn’t see anything in your blog about it. Any thoughts?” Thanks for the question, Carla. We do have some thoughts, as a matter of fact – lots!
You’ve taken your website through the evaluation process. Maybe you found some things that need to be changed; maybe you were lucky and found that your site was already well prepared. Either way, you’ll eventually have to dig in to the metrics and make sure things are happening like they’re “supposed” to.
As more teens graduate high school, and as others – already in the workforce – look for opportunities to make money, SEO has become a profession that draws them. It seems like an easy job, and tons of sites talk about the money you can make as a professional SEO specialist. With this in mind, it was no surprise to see a visitor hit our site based on the search query, “do you have to go to college to be an SEO”. It is, after all, a legitimate question.
When you first hear about SEO, you hear about a bunch of things, right? It all comes falling down on you at once: on page, content creation, link building, meta data…. No matter who’s writing about what, almost every article gives the impression that this SEO step (whatever that step is) is crucial to a campaign and must be done.
So, Google comes up with this fancy “Plus” thing. Everybody rushed to take a look-see, only to be locked out as the big G slammed the doors on the masses to slow the flood to a trickle. The first week was like a Black Friday rush on sales. For the first time, iPhone users frowned at their fancy gadgets and longed for an Android just so they could use the brand spankin’ new Google + app (Apple, by the way, allowed the iGoogle app to go through Tuesday). G+ invites were being sold on eBay for a paltry $25 – $100 (depending on the seller), guaranteed immediate delivery*.
The social world has been on fire since June 28th. Google Plus posts, tweets and chats are pouring steadily into the social sphere at a steady pace, and show no signs of slowing down. You simply can’t keep up with all of them (we’ve tried). Many of these posts are somewhat regurgitated content. They’re about how the particular author is using G+ (what the cool kids are calling Google Plus), what they’ve found, why they love it (or hate it), and so on. A few, on the other hand, are quite simply works of art.
I’ve heard PDFs might be bad for my site SEO, and I have a lot of them. I’ve considered switching them to pages, but it’s a big endeavor. What should I do? Pete R., Davenport That’s a great question, Pete. Thanks for writing in. As a short answer, we don’t recommend spending the man-hours and/or monetary resources turning your PDFs into HTML pages just for SEO. There are better ways to go about it…









