From the category archives:

SEO

Google’s Shot of Espresso, Caffeine: SEO Response

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At the beginning of June 2010, Google initiated the Caffeine update: a complete search engine restructuring. Google Caffeine indexes content at a faster rate. i.e. every day, globally. Since the Google update, many sites have noticed a moderate to severe drop of traffic. In the past, the updates of Google’s search engine could take weeks [...]

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SEO & WordPress: 7 Plugins for Better Websites

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Among other things, I love WordPress as a site platform. It’s a beautiful thing for SEO, especially if you use the Thesis theme (hint, hint). WordPress is a: Related Posts:Search Engine Optimization – Long Tail or Short Tail?Encourage and Engage for SEO and All MankindSEO, Code & Web Design – Catch Up to the Now!Reverse [...]

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Top SEO Women – Just the Tip of the Iceberg

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Inspiration happens at the oddest times… It’s no secret I’m a Twitaholic; I’m not ashamed of it and I like it that way. It’s also no secret that the latest buzz can always be found in the ongoing stream of Twitter chatter. So, imagine my “non-surprise” when this comes across my screen. Related Posts:SEM vs [...]

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Improving SEO: The Three Ts for Stronger Optimization

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You’ve done your SEO; you’re keeping an eye on your site analytics, networking, writing content – all the things a good webmaster does to show his or her site tender loving care. These methods seem to be working, because you’re getting great traffic and a good number of conversions. Why question success? Related Posts:Finding Keywords for [...]

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SEO Copywriting: The Road Less Traveled

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After many years as an SEO copywriter, I still have people asking me, “What do you do all day?” If I just answer, “I write”, the inevitable next question is, “What do you write?” There’s never an easy answer, so let me break it down into straightforward terms. What does it take to write an [...]

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SEO Copywriting: Is Your Copy Ready for Visitors?

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You write what seems a beautiful example of SEO copywriting, only to find that visitors don’t agree. They don’t come, they don’t stay; they don’t read. What gives? You were sure your copy was ready to “go live”, but it shortly becomes obvious that only you agree with you. Lessen the chances of this SEO [...]

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