Create Clickable Call To Actions In Youtube Videos

by February 13, 2013
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Youtube, as we all know, is mean and petty by not allowing us to include clickable links within a video. Sure, sure, it gives us the ability to add a clickable link in the description below the video, but you and I both know how much more effective a nice call to action is right [...]

Are you Part of the Solution or Part of the Problem?

by February 11, 2013
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I got embroiled in a discussion a few days ago that reminded me of a problem that I knew existed years ago, but had conveniently forgotten. I’ve run into it before, when I used to attend a lot of conventions every year. I guess whether it’s the NCC or a search industry conference, sexist incidents [...]

Are YOU An Industry Leader?

by February 8, 2013
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What does it take to succeed in Blogging and be seen as an industry leader? As with most things in life, it’s not really that hard but it does take time, effort and commitment. So what are some of the key features of an award winning Blog?  What are the traits of an industry leader? [...]

Quickly and Easily Move A WordPress Site From Development To Production

by February 6, 2013
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There are numerous ways to move a WordPress site from a development environment to the live, production environment, but there’s one method I’ve found that makes things quick and easy for me. I thought I would share the process so others can have a little less pain when attempting this. I realize that this is [...]

Don’t Commit Social Media Suicide

by February 4, 2013
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Now and then, we see a prominent brand achieve some intense publicity, as a result of a single social media comment. In a perfect world, these would always be the brainchild of some incredibly astute PR professional, leveraging an opportunity to play on the positive emotions of a massive audience. All too often, though, it’s [...]

The Hard Truth – We Are Women in SEO

by February 1, 2013
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Our extraordinary Top SEO Women list has been one of the most visited posts in the history of Top SEO Women, with over 2700 unique views. From a marketing standpoint, it’s great publicity for the nominees, wouldn’t you think? I thought so, which is one of the main reasons I started this thing in the [...]

Missed Opportunity On Your Website?

by January 30, 2013
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Are you missing out on a great chance to sell more on your site?  Probably!  Most site owners are and they don’t even realize it. The “Thank you” page is one of the most underused pages on a site.  (The page that comes up after someone successfully completes an order). The “thank you” page is [...]

Creating a Successful SEO Elevator Pitch

by January 28, 2013
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As a young person working in the Internet industry I get asked what I do a lot (most people think this is interesting stuff, believe it or not). At first, I used to sum it up to “I help businesses get found on the Internet”. Simple enough, right? Wrong. This response warrants more questions than [...]

Building Authority in 2013

by January 25, 2013
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There have been many observations recently about how authority is creeping deeper and deeper into our online world. It’s not really new – it just seems to be receiving a little more attention lately. Google confirmed in 2010 that not only are links from Facebook and Twitter applied in rankings, but that they had started [...]

Press Release Tips

by January 23, 2013
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Press releases were used and abused by many as an SEO tactic and then some of the hype wore off.  Because people aren’t talking them up as much, many site owners don’t think of a press release as part of their strategy. Press releases are still valuable tools – when used properly. When they are [...]

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