In order to succeed at content marketing, you have to have high quality content. Rather than promoting your products, services, or even your business, content marketing means pushing the actual content. In turn, it is the content that will convert […]
I took a little break to spend time with family and work on a few projects, but I missed being part of the Level343 team, so I’m back!
As I do every year, I spent Christmas with my family in […]
One of the better known examples of accidental misbranding sprang out of Coca Cola’s attempt to break into the Chinese market in the late 1920s. As the story goes, the Mandarin characters that approximate the sounds in the words “Coca” […]
It’s time to plan another funeral, this time not for SEO itself but for a popular SEO strategy: guest blogging.
Before you break out the black dress (or suit for our gentlemen friends), let’s take a look at the facts.
Google’s Matt […]
If globalization has affected international trade at the street level, you can bet it has worked its way even deeper into online business, if only sometimes.
Unfortunately, that “sometimes” means that people try to expand into foreign markets before they’ve considered […]
It’s 2014 and as a progressive international digital agency, we’re making a few resolutions, and keeping the bullshit predictions to a minimum.
To our loyal readers (you know who you are) who’ve been following us for the last few years, Level343 […]
I guess there is no need to lecture about our reliance on the ubiquitous smart phones that everyone is carrying about these days, but having lost mine for a brief period recently I suddenly seem to have attached more importance […]
You’d have to go pretty far out of your way nowadays to find a blog that hasn’t written about content marketing in one way or another. And it’s not necessarily a bad thing, but with so many people jumping on […]
For the past year, I’ve watched great women in our community grow in the SEO industry. When I started the TOPS SEO women series, it got mixed reviews. Some welcomed the series and embraced it, while others in the community […]