by Gabriella Sannino
March 1, 2010
I was driving into New Orleans the other day, thinking about brands. How can a small business compete with the bigger brands? You’re probably thinking your brand sucks or is awesome… Traffic was steady as I watched various billboards pass me by driving down I10 to a meeting. That’s when it hit me, what if your brand is nowhere close to what you want?
by Gabriella Sannino
April 6, 2009
When it comes to marketing strategy, there are many aspects to take into consideration, and social media is one of them. As we all know, social media has become the latest challenge any successful business has to face, but with experience, you’ll find that it does have its benefits. For example, I truly believe that [...]