Keywords

…And the Great Debate Continues: SEO Propaganda

November 7, 2008

SEO, in part, is theory, whether an SEO specialist will admit it or not. Matt Cutts, in an interview awhile back, commented that Google has so many algorithms out there, constantly being tested and redesigned, that they can’t possibly know what works and what doesn’t. Well, I’ll add “not exactly” to that. They know some, [...]

The 12 Steps of SEO

October 5, 2008

Plenty of people don’t really get how to do search engine optimization. Even a lot of the professional SEO specialists out there are so caught up in their mathematical manipulations that they forget the basics. There are twelve steps to doing solid, long lasting SEO, and they’re not all that hard. Step 1: Do a [...]

New To Internet Marketing? Basics of SEO II

October 4, 2008

As a writer of SEO articles, I’ve been asked several times what keywords are and what SEO means. The meaning is easy: Search Engine Optimization. The explanation is difficult; there are so many SEO tools for on-page optimization, the information would fill a thick book. However, I can give a brief explanation of how the [...]

Key Phrase Factors for On-Page Optimization

October 4, 2008

When it comes to natural and organic search results over leading search engines, on-page optimization techniques play an important role. To put it in simple terms, understanding key phrase factors becomes a technique. Granted they are nothing but search engine optimization or SEO techniques used on the webpage itself. This allows the search engine spiders [...]

Planning & Strategy in Search Engine Optimization

September 7, 2008

The majority of all traffic to a website comes from a search engine; the only way you’ll get that traffic is to optimize your site for those search engines. There are many ways to optimize your site, and fortunately, it isn’t hard to do just that. If you’re looking to start a site, the first [...]

Using Keywords in Search Engine Marketing

August 17, 2008

SEO was unknown not too long ago. It used to be that when you wanted to earn via the Internet, all you had to do was create and publish a website, whether a real site or a blog. Oh, at its inception, blogging was not common, and sites on the Internet usually contained advertisements for [...]

Landing Page Strategy and SEO Tools

August 13, 2008

SEO tools, such as landing pages, are excellent for search engine marketing. Most websites have general pages such as Home, About Us, Services, etc, but they also might have one page for each service the company performs, and dozens of helpful articles for visitors. The general Internet user will quickly tire of searching through the [...]

SEO versus paid-search (PPC) – overview

August 13, 2008

The quest to increase the market share has gained a lot of momentum on the internet and there is a dilemma over the usage of SEO versus paid-search (PPC). Every online store is in the race to reach the prospective customers. Search Engine Optimization (SEO) and Pay Per Click (PPC) campaigns are the horses on [...]

If Content is King then SEO is Emperor

August 11, 2008

As the Internet becomes an increasingly popular tool to find information, writing SEO articles is vital to directing traffic to websites. SEO – search engine optimization – has many facets, but for the sake of this article, we can discuss the most important one of all. Content. Therefore, if Content is king then SEO is [...]

Search-Engine Marketing

May 30, 2008

This is the dreaded truth about SEM. These days, search-engine marketing provide several beneficial opportunities to not only the marketers but also to millions of Internet users. Search-engine marketing is the easiest way to look for information, products and an excellent method for advertisers to locate and acquire potential customers. But it’s not easy enough [...]

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