Yes, Mr. CEO – Social Media is Your Friend

by December 6, 2010

I’ve been asked by several companies to speak to their PR department about their respective social media presences. As much as I’d love to take them up on the offers, though, I thought I’d at least take the time to figure out the problems they’re having.

Our first Pubcon 2010

by November 18, 2010

Arriving in Vegas early Monday morning for Pubcon 2010 was thrilling in many ways. The largest thrill was this being my first conference in the SEO/SEM world. As well, I hadn’t been to Vegas since the early 70’s; I knew I was going to see a city that had grown exponentially.

The Curse of Perfectionism in Branding

by October 25, 2010

Life isn’t perfect or fair in any way, especially if you’re competing for your online market share. SEO isn’t a perfect science, only available to an exclusive set of business owners. To be perfectly blunt, I get tired of reading about the “perfect SEO solution”, how “perfect” life is and the plethora of positivity quotes flung around on social networks.

The F Word in Marketing – That’s Right… Focus

by September 27, 2010
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I hate to say this, but I must; ideas are a dime a dozen and everyone has the latest innovation. What’s always missing, or missing most of the time, is a well thought out marketing plan. A marketing plan everyone in the organization can follow, believe in and understand. In any successful vision there has to be a strategy spelling it out with specific benchmarks, time lines, campaigns and goals.

#Honoring Women Wed – A Case of Grass Roots Movements and Social Media

by September 21, 2010
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When I started Honoring Women Wed on Twitter, I didn’t realize I was starting a grass roots movement. I just wanted to honor some of the great women I’ve met through social media. When I realized it was spreading, I had to think about it – does Twitter really need more noise added to the feed?

Twitter Terrors: The Self-Proclaiming Tweeter

by August 23, 2010
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It’s not everyday I actually get to write about something I want to discuss. Most of my writing consists of work – whether for clients or my business, it’s still work. Every once in a while, though, you have moments in between the 9 to 5 when you’re compelled, no, forced to purge and rant. [...]

Can You Make Money On Twitter?

by August 20, 2010
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Everyone I know who works online is involved in making money online through passive income. “Passive” – it sounds easy; to some it’s second nature. You have to know how affiliate marketing works, do some research on the products you’re going to promote and, of course, be willing to spend a few dollars, but it can be done. Lots of great people out there do very well for themselves.

Reverse SEO and Online Reputation Management

by August 9, 2010
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“Any press is good press”, right? Not necessarily. Bad press – negative publicity – is becoming a prevalent problem for online companies. Anybody can write something about your company, from anywhere, about anything. They don’t have to have a name; “Anonymous” is a very popular identity for posting on forums, sites and blogs.

100+ Twitter Applications Part 4: Maps, Polls, Translators and RSS Feeds

by May 19, 2010
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Editor’s note: Due to the large amount of spammers this post series has attracted, we are closing comments. However, we’ve pulled all the posts together into one! You can now see the entire list of fantastic Twitter applications in our free ebook download: 100+ Twitter Applications for Fun, Business and Social Sharing – And the [...]

100+ Twitter Apps Part 3: Monitor, Analyze, Manage and Monetize

by May 17, 2010
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Editor’s note: Due to the large amount of spammers this post series has attracted, we are closing comments. However, we’ve pulled all the posts together into one! You can now see the entire list of fantastic Twitter applications in our free ebook download: 100+ Twitter Applications for Fun, Business and Social Sharing Part one of [...]