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So far Guest Blogger has created 26 blog entries.

Changes in Marketing Focus Require Revised Strategies

Basic marketing principles are as true today as they were when first formulated; adherence to the “Four Ps” of Marketing: Product, Price, Place and Promotion, are still valid in the digital age.  The “tools” may have changed, but the buying […]

By |September 5th, 2013|Online Marketing, Social Media|6 Comments

3 Tips to Jumpstart Your Branding Brainstorming Creativity

Ah, branding. It’s the backbone of every successful, widely recognized company in the world. It’s one of the most important and effective aspects of marketing, and you want to be successful with your branding efforts.

There’s just one problem: you have […]

By |July 25th, 2013|Branding, Online Marketing|4 Comments

Mobile App Analytics By Google


As per the analysis and growth forecasts for the Worldwide Mobile Applications Market the apps business has finally ‘come of age’ and this worldwide success story is now growing fast.

Apps generated an impressive USD 12 billion in 2012, and in […]

Lawyers, Links and Money

Sometimes it can be a tough venture to come up with ideas for link building to a lawyer site. These aren’t exactly the types of sites that attract links on their own. As some might put it, lawyer sites are […]

By |February 25th, 2013|Content Development, Online Marketing, SEO|26 Comments

Creating a Successful SEO Elevator Pitch

As a young person working in the Internet industry I get asked what I do a lot (most people think this is interesting stuff, believe it or not). At first, I used to sum it up to “I help businesses […]

By |January 28th, 2013|Branding|11 Comments

What To Do With Your Analytics Data

I have a very bad habit and maybe you can identify with this. For some of my higher traffic sites, I tend to look at my Google Analytics data a few times a day to see what’s happening, see what […]

By |September 13th, 2012|Online Marketing, SEO|199 Comments

Survey Says: Triple Fail for Office Max Marketing

Investment companies, retail establishments, and even museums all want customer feedback to know what’s working and what isn’t. To get that information, they offer survey questions.  Then they have to figure out how to motivate the customers to take the […]

By |September 6th, 2012|Branding, Online Marketing, Social Media|103 Comments

Key Questions for Content Marketing

Back in the last decade, I published a niche bridal magazine that included some content marketing pieces on topics that were of interest to the target audience. Those included recipes, makeup tips, and relationship advice, among others. However, two contrasting pieces stand […]

By |August 30th, 2012|Content Development, Online Marketing|159 Comments

Farmers, Pandas, Penguins Oh My!

It started with the Farmer Update – which morphed into Panda and just when we thought things may settle down, we now have to contend with the Panda.  What is Google doing to us and why?

Along with the attack of […]

By |June 28th, 2012|Online Marketing, SEO|132 Comments

How to Boost the Success of Your Link Bait BEFORE You Hit Publish

You’ve spent hours researching and crafting the perfect piece of content. Now, you’re worried. What if your content fails to generate those much needed links?

So, you tweak the content. You tweak it some more. Then, you change a few things […]

By |April 30th, 2012|Content Development, Online Marketing|50 Comments