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So far Guest Blogger has created 23 blog entries.

Lawyers, Links and Money

Sometimes it can be a tough venture to come up with ideas for link building to a lawyer site. These aren’t exactly the types of sites that attract links on their own. As some might put it, lawyer sites are […]

By |February 25th, 2013|Content Development, Online Marketing, SEO|26 Comments

Creating a Successful SEO Elevator Pitch

As a young person working in the Internet industry I get asked what I do a lot (most people think this is interesting stuff, believe it or not). At first, I used to sum it up to “I help businesses […]

By |January 28th, 2013|Branding|11 Comments

What To Do With Your Analytics Data

I have a very bad habit and maybe you can identify with this. For some of my higher traffic sites, I tend to look at my Google Analytics data a few times a day to see what’s happening, see what […]

By |September 13th, 2012|Online Marketing, SEO|199 Comments

Survey Says: Triple Fail for Office Max Marketing

Investment companies, retail establishments, and even museums all want customer feedback to know what’s working and what isn’t. To get that information, they offer survey questions.  Then they have to figure out how to motivate the customers to take the […]

By |September 6th, 2012|Branding, Online Marketing, Social Media|103 Comments

Key Questions for Content Marketing

Back in the last decade, I published a niche bridal magazine that included some content marketing pieces on topics that were of interest to the target audience. Those included recipes, makeup tips, and relationship advice, among others. However, two contrasting pieces stand […]

By |August 30th, 2012|Content Development, Online Marketing|159 Comments

Farmers, Pandas, Penguins Oh My!

It started with the Farmer Update – which morphed into Panda and just when we thought things may settle down, we now have to contend with the Panda.  What is Google doing to us and why?

Along with the attack of […]

By |June 28th, 2012|Online Marketing, SEO|132 Comments

How to Boost the Success of Your Link Bait BEFORE You Hit Publish

You’ve spent hours researching and crafting the perfect piece of content. Now, you’re worried. What if your content fails to generate those much needed links?

So, you tweak the content. You tweak it some more. Then, you change a few things […]

By |April 30th, 2012|Content Development, Online Marketing|50 Comments

Glow Sticks and SEO

Glow sticks and SEO…I promise there is a connection.  As a writer I often find inspiration in day to day life and this is no exception.

A few months ago I had checked into an airport hotel for a night of […]

By |April 23rd, 2012|SEO|82 Comments

Four Tips for Improving Landing Page Conversions

Have you ever wondered why your website has a low conversion rate? You’re ranking well for your search terms in search engines like Google, Yahoo and Bing, so what gives? Many businesses face this challenge, and it’s often because of […]

Will SEO & Social Media Kill Other Types of Media Marketing?

You know that song Video Killed the Radio Star? Someone should have been making sequels. We could have had Facebook Kills the MySpace Star or YouTube Kills the Quicktime Movie Star. Or maybe just the Internet Kills All the Non-Internet Stars. With Facebook becoming more ubiquitous by the moment and SEO becoming the go-to formula for long-term internet success, will they soon leave behind other forms of marketing and advertising?

By |October 27th, 2011|SEO, Social Media|85 Comments