If you’ve had an online business for long, chances are you’ve heard of landing pages. You might picture a page with smiling testimonials, big letters and dollar amounts crossed off showing you how good a deal you have if you [...]
Since about 2008 – 2009, site speed has been an increasingly important issue. In 2010, Google stopped all the questions with a single post, Using site speed in web ranking. Does Google use site speed as a ranking factor? The answer is most assuredly. […]
When you're ready to take your business to the next level, it's critical to learn how to market your products and services effectively. Without that knowledge, any leads you attract are flukes. -And converting them into paying customers? Forget [...]
When it comes to gaining exposure for your business, harnessing the power of social media will help you reach your goals. -And, the content you share on your chosen social networks will get your message in front of as [...]
Of the many steps in the content marketing process, research and creating may very well be the hardest. After all, we ask a lot of our content. While conversion is the ultimate goal of every online endeavor, brands also want to create brand ambassadors. We want to create a continual funnel that draws people into the company fold. We want people to read our content, talk about it, share it, look into our company further because of that content, and convert.