One of the most important (yet, often poorly executed) aspects of any core marketing campaign lies in defining a key target audience to market your brand or product to. While this step can seem pretty simplistic, ask any professional marketer [...]
Today’s online market makes it almost impossible for anyone to be seen or heard. With content saturating the web, it’s more important than ever to use strategies that set you apart from everyone else. Here’s what you need to know [...]
Do you want to start a blog, but keep putting it off? Perhaps you’re not sure what to write about. Or maybe you’re scared you’ll run out of steam. Fear of running out of ideas is a common concern, and [...]
If you’re looking to improve your brand image and make your customer relationships more interactive, it’s time to try Periscope. Periscope is a live streaming app created and owned by Twitter. Since its release in March 2015, it has been [...]
If you’re a business looking to establish your online presence, setting up a Facebook page feels almost like an obligatory rite of passage. With over one billion active users a month, Facebook isn’t just the largest and most popular social [...]
Starting a business blog is one of the most cost-effective ways to increase search engine rankings and drive traffic to your website. But writing compelling, high-quality content is only half the battle. You want your audience to comment on your [...]
Today, we're going to answer an "age-old" question: WordPress Dot Com Vs WordPress Dot Org - What's the difference? We're talking comprehensive information here. And pictures. And comprehensive information in pictures.
Even if you run a global company, implementing a local search strategy is an excellent way to drive new traffic to your website. Not only can it send that traffic to your physical store (if you have one), but it also thins the playing field in the search results.
If you want to a bigger blog audience, your content must be smarter. One big problem bloggers face is coming up with fresh content that readers and search engines can benefit from. In fact, SEO is often greatly misunderstood despite [...]