If you’re looking to improve your brand image and make your customer relationships more interactive, it’s time to try Periscope. Periscope is a live streaming app created and owned by Twitter. Since its release in March 2015, it has been [...]
If you’re a business looking to establish your online presence, setting up a Facebook page feels almost like an obligatory rite of passage. With over one billion active users a month, Facebook isn’t just the largest and most popular social [...]
Starting a business blog is one of the most cost-effective ways to increase search engine rankings and drive traffic to your website. But writing compelling, high-quality content is only half the battle. You want your audience to comment on your [...]
Today, we're going to answer an "age-old" question: WordPress Dot Com Vs WordPress Dot Org - What's the difference? We're talking comprehensive information here. And pictures. And comprehensive information in pictures.
Even if you run a global company, implementing a local search strategy is an excellent way to drive new traffic to your website. Not only can it send that traffic to your physical store (if you have one), but it also thins the playing field in the search results.
If you want to a bigger blog audience, your content must be smarter. One big problem bloggers face is coming up with fresh content that readers and search engines can benefit from. In fact, SEO is often greatly misunderstood despite [...]
In an age where smart social media marketing can make or break your business, no longer can business owners afford to miss out on such marketing opportunities.
Content marketing is a crucial aspect for increasing traffic to websites, generating leads, and enhancing an entrepreneur's SEO (search engine optimization) efforts. If you still aren't using content marketing in your online business strategy, here are some strong signs that will make you reconsider the possibility of investing in content marketing.
What is the difference between building a brand and building authority? Some may think they're interchangeable ideas, but they're not mutually inclusive concepts. Online branding would be a form of helping others gain awareness of your brand via exposure to marketing, especially on social media and search engines.