These articles are geared toward helping you build your brand, including topics such as the curse of perfectionism in branding, online reputation management and using social media to brand yourself.
Traditionally, marketing and advertising had primarily been about reaching out to the consumers and convincing them to buy products/services. What we now call outbound marketing. It used to be a one-way communication channel where the company talked and the consumer listened. The messages were created accordingly.
Every decade that ushers in a new generation of fresh-faced youth will inevitably create a division among the status quo. What was once seen as cutting edge or revolutionary eventually expires and fades away in the wrinkles of antiquity.
Whether you are new to the world of business or simply want to create more publicity and sales for your business, social media networks are the perfect place to help you out. But there are certain strategies required to make sure that you don’t only end up making a page or business space, but also receive the kind of attention you desire. Here are 5 ways to promote your business on social media networks.
After years of putting ourselves out there we are finally getting the response and interaction we've been looking for. This year started out with a bang. Over twenty queries for interviews guest blogging and a few podcasts including Google+. And truth be told I’m scrambling for things to write.
I'm excited to finally have received Amy Vernon's answers... I'll admit it was like pulling teeth, the ongoing joke became known as the "inquisition" granted we took it beyond that when discussed on Twitter. That's the beauty of working with like minded people. They use the same social networks, and if you do your homework, you too can make some great connections in the social sphere.
Every successful company has a clear and concise brand that is recognizable to the public. If you have a startup, it is your goal to develop a brand to address this issue. Your brand should have the propensity to be […]
When it comes to manage your business, you cannot leave anything up to chance. Making wild guesses about your customer preferences means suicide for your business! Conducting appropriate reviews and market surveys, on the other hand, can be a costly […]