Online Marketing

More than selling a web presence, online marketing combines copywriting, SEO, social media, content creation and more.

The Key to Great Content

People like getting wowed – and that is exactly what they are looking for when skimming through content online. In essence, the key to your target customers’ heart is through great content. Seeing the current trends, content marketing seems to be going headstrong and steady. Naturally, it is a viable marketing investment you’d like to make this year (if you haven’t done that already!).

By |February 23rd, 2015|Content Development, Online Marketing|0 Comments

Localizing Your Business | Helping Your Customers Find You!

People’s search trends are changing; the use of long-tailed semantic keywords during their search queries is more common when looking for relevant search results. For instance, when a person searches for “SEO services in San Francisco” or “the best grill on Castro Street”, they are looking for businesses that are located in the nearest possible proximity. As Google (and other search engines) adapts to these customer needs, the need for localizing your business becomes inherently important for your business’ success.

By |February 20th, 2015|Content Development, International Marketing, SEO|0 Comments

Good versus Great SEO Services

Looking for SEO services to optimize your web presence? There are quite a few SEO services providers operating all over the world, competing for your attention. Naturally, you’ll come across several advertisements with quirky promises and out-of-this-world claims. Are they really worth falling for?

By |February 16th, 2015|International Marketing, Online Marketing, SEO|0 Comments

Women in Tech: Meet Amy Vernon

I'm excited to finally have received Amy Vernon's answers... I'll admit it was like pulling teeth, the ongoing joke became known as the "inquisition" granted we took it beyond that when discussed on Twitter. That's the beauty of working with like minded people. They use the same social networks, and if you do your homework, you too can make some great connections in the social sphere.

4 Must Have Tools to Help You Financially Track Your Business

An oft repeated factoid is the old saw, “30 percent of small businesses don’t make it past the first two years.” While the percentage and time duration seem to vary somewhat depending on who you ask, the kernel of conceptual […]

By |February 9th, 2015|Mobile Marketing, Online Marketing|0 Comments

Socially Aware in 2015: Expanding the Business Model

The advancement of social media has become so ingrained and routine in daily activities that cellphones and tablets are seemingly becoming extensions of the human body. A recent study showed people can experience separation anxiety when their smartphones are forced out […]

Boosting Web Traffic Like An SEO Pro

It all comes down to this; is your website receiving the right kind of web traffic that will help further your business objectives? How can you boost your web traffic without abusing the search engine algorithm or disappointing your customers? […]

By |February 2nd, 2015|International Marketing, Online Marketing, SEO|0 Comments

Do You Need SEO in 2015?

There’s been a lot of talk about search engine optimization (SEO), why it is necessary and how it has been helping businesses improve their online visibility. It is undoubtedly an important element when it comes to search engine rankings. But given […]

By |January 30th, 2015|Content Development, International Marketing, SEO|2 Comments

5 Techniques Used By Bloggers

Are you new to the world of blogging? Not sure how to go about creating a name for yourself and your company through blogging? Well, look no further. You’ve just discovered the treasure chest of blogger basics that will help […]

By |January 26th, 2015|Content Development, Online Marketing|0 Comments

How Can Your Business Succeed with Facebook?

Social media is one of the most effective tools for business growth and sales promotion. But like all other communication channels, there are certain dos and don’ts involved with social media, in particular: Facebook. Just as a shy and timid […]

By |January 19th, 2015|Online Marketing, Social Media|0 Comments