Using Keywords in Search Engine Marketing

SEO Tools

SEO was unknown not too long ago. It used to be that when you wanted to earn via the Internet, all you had to do was create and publish a website, whether a real site or a blog. Oh, at its inception, blogging was not common, and sites on the Internet usually contained advertisements for […]

Landing Page Strategy and SEO Tools

SEO copywriting

SEO tools, such as landing pages, are excellent for search engine marketing. Most websites have general pages such as Home, About Us, Services, etc, but they also might have one page for each service the company performs, and dozens of helpful articles for visitors. The general Internet user will quickly tire of searching through the […]

SEO versus paid-search (PPC) – overview

PPC acronym

The quest to increase the market share has gained a lot of momentum on the internet and there is a dilemma over the usage of SEO versus paid-search (PPC). Every online store is in the race to reach the prospective customers. Search Engine Optimization (SEO) and Pay Per Click (PPC) campaigns are the horses on […]

Does SEO Have a Future

SEO is Dead

Since its inception, the SEO industry has been going through turbulence like a flight amidst bad weather.  Although it’s too early to speculate about its safe landing, the future certainly remains a focus of debate and concern.  Why? Due to the increase of consultants and proven companies, the newbies and an ever-growing competition for survival […]

Four Steps to SEO

4 Steps

To say you know how to write SEO vs.Writing SEO is another fish story. It’s amazing how many people and companies send you their clever copy boasting about getting you higher rankings on Google. Here is the truth, 2 things will get you ranked high on Google. Links and SEO copy, period. Basically the keywords […]

Why Do We Need SEO?

Blue dudes

A. Search Engine Optimization or SEO is a marketing tool used worldwide on the Internet in order to get higher ranking. Simple enough right? Afraid it’s not that easy, in this discipline one has to look at various attributes of their website. From content to links, link backs and last but not least their structure. […]

How do you Effectively increase more traffic to your website?

Lights

  The basic detail that any website owner looks for is how to effectively increase more traffic to their website. There are new web pages uploaded almost every minute. And on the Internet it’s all about where your page ranks on Google or the other major search engines. Due to this competition your efforts require […]

Google PageRank Principles that Work

Right Choice

Have you ever wondered how applying the proper Google PageRank principles can turn your website from a side street to a Major highway? Let me explain. While there are countless SEO tools you should incorporate in your bag of tricks, there are some that are more important than others. What is Google PageRank anyway? PageRank refers to […]

WEB 3.0 Is it SEO or a revolution?

Revolution

Well, most people often get confused when they read these terms. Web 3.0 and SEO are interrelated and to understand them in a better way, let us learn both these terms separately. Web 3.0 or the semantic web is a web revolution. Here, the contents of web are in an easy expressive form. Software professionals […]

Most Recent Live Algorithm Updates

Google Algo

Recently, Live Search has updated their set of rules that includes 1. The Live search recently asked sites owners to have their keywords mainly in domain as well as sub-domain names. According to some SEO consultants, this is very useful for site owners to get a high PR for their web sites. However, the only […]