More than selling a web presence, online marketing combines copywriting, SEO, social media, content creation and more.
Hello, dear readers! Welcome to the new dawn, the new day, the new millennium of do follow! Okay, okay, so the “do follow” attribute isn’t new… but it’s a change for us. Since it’s inception, the Article Archive has been a “no […]
Everybody knows that search engines no longer care about meta descriptions. Everybody knows that header tags don’t matter. Everybody knows that there has to be a 5.6% keyword density in written content. What else does everybody know? And who the […]
Editors update: March, 13th, 2010
True story: About two weeks ago, I came across a website that listed top SEO companies – well-known SEO companies at that. The website had used a site validator to see how clean the top SEOs’ […]
Lately, I’ve noticed an increasing amount of questions about SEO. Not “What is SEO”, but more specific questions about the practice and providers. A surprising number of people have misconceptions about what an SEO provider does, and many of these […]
Every so often, under the guise of “keeping things fresh,” companies decide to commit marketing suicide by switching brands. When examining the reality of why companies want to change their brand, it results in one of three answers: not modern or sophisticated enough to draw the right audience, not representative of the products or services offered, or not recognizable enough in the marketplace.