Online Marketing

/Online Marketing

More than selling a web presence, online marketing combines copywriting, SEO, social media, content creation and more.

Look out! More Mobile Search Ads might be right behind you!

OK, I’m not any more fond of statistics than you are, but sometimes they can reveal some startling information, such as the fact that in many of the world’s prime markets mobile phone penetration has exceeded 100%. More than one [...]

By | September 26th, 2013|International Marketing, Mobile Marketing|12 Comments

Amy Vernon On Building A Community

Mission graffiti. SF 2013 If you’ve been watching our LHM video series, we’ve had some pretty amazing people and it’s no different for this session. This week’s special guest was Amy Vernon. Amy is truly a formidable woman, [...]

By | September 19th, 2013|Online Marketing|4 Comments

How To Use Twitter in Social Media

As a business owner, CEO or the head of an International marketing department it is imperative to keep up with the changing of the times. Unfortunately, many in the upper echelons of business stick with what they know works rather than trying something new. Instead of expansion, they stagnate, and many eventually fail.

By | September 16th, 2013|Branding, Online Marketing, Social Media|26 Comments

What You Can Do Today To Tap Into More Holiday Shopping Traffic This Year

If you haven’t started a holiday campaign yet – now is the time.  I know, it’s only September!  But think about it, if you need to ramp up your traffic, make site changes, create a social media campaign, write new [...]

By | September 9th, 2013|Online Marketing, SEO, Social Media|2 Comments

Changes in Marketing Focus Require Revised Strategies

Basic marketing principles are as true today as they were when first formulated; adherence to the “Four Ps” of Marketing: Product, Price, Place and Promotion, are still valid in the digital age.  The “tools” may have changed, but the buying [...]

By | September 5th, 2013|Online Marketing, Social Media|7 Comments