Early in the morning on March 6, 2012, the news poured into the online world from MSNBC.com’s Red Tape section. Government agencies and colleges demand applicants’ Facebook passwords, the headline reads. It seems that SOPA and PIPA aren’t enough; it seems the social arena is one area the government, colleges and employers just can’t leave alone.
Social marketing used to be just that thing you did; like politicians, business owners would scout the neighborhood, introduce their services, shake hands and kiss babies. You’d talk to people and get to know them; you’d share stories and maybe a cup of coffee.
You know that song Video Killed the Radio Star? Someone should have been making sequels. We could have had Facebook Kills the MySpace Star or YouTube Kills the Quicktime Movie Star. Or maybe just the Internet Kills All the Non-Internet Stars. With Facebook becoming more ubiquitous by the moment and SEO becoming the go-to formula for long-term internet success, will they soon leave behind other forms of marketing and advertising?
What would you say if you were told that the secret to your blog’s (and company’s) success might lie in your ability to write—for someone else? Already, some of you are arguing that you don’t have time to keep your own blog up to date. You can’t spare precious time for content that will help a site other than your own. You don’t see the value in helping out your competitors. You want people visiting YOUR site.
I don’t know about you, but I’m busy, very busy. While I was away, as we all know, Google decided to throw their hat into the social circle with Google +. Don’t worry; I promise this isn’t about G Plus, but about managing your social. I don’t care if it’s a Facebook killer or if it will wipe Twitter out of the game; I don’t have any stock invested in any of these companies. What I’m invested in is the future of my clients and my business, no matter which corporate entity ends up on top.
It’s official – Gabriella has left the building. She’s off to Italy for three weeks, and she’s left me in charge. Mwahahaha – the awesome power! *mad giggle* I’m excited, and I’ll tell you why. I get to test stuff while she’s gone!! Okay, so it’s only three weeks, and it won’t be able to be anything really crazy – I mean, I’m not going to put comments above posts or anything. Don’t be too surprised, though, if you see some changes. Today, it’s the Article Archive, tomorrow, the world (I feel like the mad scientist of websites)!
When the money’s pouring in and the economy is booming, almost everyone seems to flourish. The demand for products and services is high; there are more pieces of a bigger pie and more businesses can be involved. Of course, this isn’t so true when the economy “drags butt”, as so many eloquently put it. “Well, duh,” you say, and start roaming around the page to see if there’s something here you don’t know. How about this – did you know there’s a way to succeed while other people/companies are dropping like flies? You did? Oh. Well, do you know what that way is?
There are really only two types of people using social networking platforms: those that use them for fun, and those that use them for business. If you’re using social media for fun and to make new friends, well, this articles isn’t for you. Move along. I said MOVE ALONG!
Arriving in Vegas early Monday morning for Pubcon 2010 was thrilling in many ways. The largest thrill was this being my first conference in the SEO/SEM world. As well, I hadn’t been to Vegas since the early 70’s; I knew I was going to see a city that had grown exponentially.
I have a secret you may not know. The Article Archive is based on the idea of promoting the Level343 website, gaining more clients and enticing to visitors to engage with us. I mean, we’re a company that actually sells SEO services. We want people to RT our conversations on Twitter, fan us on Facebook, […]