Have you noticed how social networks are becoming more about building memories? You make friends, share events, get congratulated for happy events and condolences for sad ones. You can share pictures, videos… in fact, social accounts are like the digital scrapbooks of our lives (for individual accounts) and businesses (for corporate accounts).

Now, I’m immersed in social, SEO, marketing and branding. Rarely do I have time to enjoy and experience social media like the average user does. When a social site makes changes, I automatically look at those changes to see if they can be used for business purposes. […]