Twitter Et All


Twitter_logo_blue(Editors update: on some of the Twitter tools I did not want to list… they now seem as important as ever. We wrote 5 posts on over 160 Twitter tools)

Since I have been on Twitter I have seen the oddest widgets and gadgets popping up. Sure – give me more bookmarks and reasons to have a long list!  Not.

Look – you have to be conscientious and proactive when dealing with a new Social networking outlet.  I should know; I work on the Internet.  We try, and sometimes are quite successful, at new software, gadgets and media.  With that said, I have only been using Twitter for about one month and it wasn’t until a nice Canadian @orenoque asked me to look at some of the tools he uses.  So I am thinking this is a hot tool if you can dice and trim all of the fat.

Let me explain.

Everyday I get anywhere from three to six new links that I find interesting.  Most are focused on how to use your Twitter to maximum capacity. I can see how one might imagine strapping goggles and a flight hat on before sitting down to use this turbo tool.  I am not going to bore you and give you another list of all these tools.  Suffice it to say, you can Google Twitter tools and see hundreds of pages on the subject.

For example, some Twitter tools deal with how to mass DM (direct message) your followers.  One is about managing the whole experience named Tweetdeck. While I am still trying to figure out what the whole experience is, I tighten my goggles, tuck my hair in and move forward.  Yes, Twitter is hot, but I have to be honest: sometimes it’s boring, yet watching your followers grow is a feat and enjoyment in itself.

Maybe saying “boring” is a bit unfair, but I really do get bored when the people I am following are merely spewing links that really are of no interest to me.  The ones that really bug me are the ones that constantly promote their own agenda.  I am not saying don’t do it, but give us all a break (and you know who you are, @’s).

Granted, I am a newbie, but I have seen my followers grow to over 300 in less than a month.  I truly believe it is due to paying attention to what works and how to maximize your Twitter-ability.

Then I happened on this tool, Tweet Effect. Well, let me tell you, if you took marketing 101 in college, you would have loved this gadget.  Can you imagine how many papers you could have aced if you only had a tool that could quantify and qualify your results?  The only problem is they do not save or generate reports on their results. Therefore, your best bet is to copy your numbers.

Another great tool that I recently find is Qwitter. It’s a great marketing tool, because it lets you know someone quit following you, and on what post.  Between Tweet Effect and Qwitter, you have a strong chance of finding out what interests your target audience and what doesn’t.

Maybe I am putting too much emphasis on the quality of my followers and I should be happy I have any followers at all. The way I see it is even if you have hundred of followers, remember we want to hear about a variety of things – not just how wonderful you are and what a great tool you have created.  Give me ideas of how to harness my creativity, give me snippets about people in your life, and yes, a “good morning, how are you” is always welcome.

In conclusion, I would love to hear what your favorite Twitter tool is and how it has helped you grow your business.  If you can muddle through all the tools out there and find just a few to can harness the power of Twitter, then strap your goggles on and get ready to become a Twitter expert.

By |2017-05-29T05:01:06-07:00January 28th, 2009|Branding, Online Marketing, Social Media|

About the Author:

International SEO consultant is my title...but who cares about those? What I love is creating strategies that include marketing, social, SEO, relevance, ruffling feathers and starting revolutions. What you read on this blog will hopefully inspire you to continue the conversation. When I'm not multitasking around Level343 I sneak away and go sailing. I'm crazy about pistachios, and of course Nutella.