These articles are geared toward helping you build your brand, including topics such as the curse of perfectionism in branding, online reputation management and using social media to brand yourself.

How to Boost your Sales Using Co-Branding Partnerships

In 2012, RedBull in partnership with GoPro organized a global co-branding event that not only set 3 World Records, but also caused a double-digit sales percentage rise in many of their markets. How did they achieve this? Not all brands can (or want to) pull off extreme stunts, but every brand can find an innovative way to grow their sales through a co-branding partnership.

By |2018-10-16T08:24:51-07:00October 18th, 2018|Branding, Online Marketing|

Why Is Brand Awareness Important For Your Business

A business obtains ultimate success when it successfully establishes itself as a brand. From small business to large business – brand exposure is desired by every business owner. Once you have established your business as a brand, things get easier for you. You would automatically experience more sales, better business reputation, easy business expansion, etc. So, the success of a business hugely depends on the brand identity of that business.

By |2018-09-20T06:51:05-07:00September 20th, 2018|Branding|