These articles are geared toward helping you build your brand, including topics such as the curse of perfectionism in branding, online reputation management and using social media to brand yourself.
Using Twitter
You are probably saying, "oh no, not another article on how to use Twitter”. No, since I personally think Twitter is all about individual user experience. What this article is about are the basics of using twitter, not why you should use it or how you should use it. I won’t lie; it’s not like I won’t give you my two cents worth on why you should do certain thing or not. For the sake of this article, however, this will be a fundamental how to use Twitter as an individual or a business. It doesn’t hurt that clients have...
Got Brand?
When it comes to marketing strategy, there are many aspects to take into consideration, and social media is one of them. As we all know, social media has become the latest challenge any successful business has to face, but with experience, you’ll find that it does have its benefits. For example, I truly believe that microblogging has made me a better writer and a better listener. As a small copywriting agency, we have made our mark. We have a brand, from our excellent service to our creative thinking, which ultimately is passed on to the client. It is a constant process,...
To view or not review
When faced with the sight of yet another online message board, you might ask - Do we really need another one? Well, sure. What is the Internet, if not the best place to communicate with people from all walks of life, in every corner of the globe? What is the Internet without them? The more the merrier and it isn't exactly like we're going to run out of cyber space the way we run out of land. If we could find a way to build a home in cyber space we'd be in good shape. So what exactly is...