Content Development

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“Content is king,” SEOs, copywriters and search engines say. Content helps search engines decide relevance, helps bring visitors in and converts them into paying customers, avid readers and loyal followers. With something so important to your online business success, you want to make sure you’re putting out the right content. Not sure what that is? Read on…

Content Development: Writing For Your Readers – And Google

Long gone are the days of spammed keyword pages ranking first page slots on searches. Though many people continue this practice, Google has thankfully made that method obsolete as a way to rank. As hard as those pages are to [...]

By | 2017-05-29T04:58:17+00:00 May 25th, 2017|Content Development, SEO|0 Comments

10 Qualities of Strong Lead Generation Landing Pages

  The past few posts, we’ve been talking about lead generation tips, strategies and forms. If you missed it, you can start the series with Lead Generation: Learn What Marketers Already Know. Today I’m going to add another post to [...]

By | 2017-05-29T04:58:18+00:00 May 8th, 2017|Content Development|0 Comments

How To Get Great Content When Your Brain’s On Holiday

“Oh, no! It’s time to feed the beast again! What will I WRITE?”  That’s right, it’s time for another blog post. -And whether you think of yourself as a publisher, content developer or “just another blogger”, this time of the [...]

By | 2017-05-29T04:58:18+00:00 April 24th, 2017|Content Development|1 Comment

4 Ways Quality Content Development Keeps Buyers on the Right Path

Visitor’s  journey, development, creating bridges, filling gaps - all this marketing lingo sounds like you’re paving roads, doesn’t it? But for whom? And why? In today’s blog, we’ll discuss how quality content can play a crucial part in getting visitors [...]

By | 2017-05-29T04:58:18+00:00 April 13th, 2017|Content Development, Online Marketing|0 Comments

Which Content Marketing Metrics Should I Be Using to Track the Success of My Campaign?

  The right content marketing metrics are often hard to find, and that may be because content marketing itself has become oversimplified. As you read article after article, you might get the idea that the purpose of creating content is simply [...]

By | 2017-05-29T04:58:19+00:00 March 27th, 2017|Content Development, Online Marketing|0 Comments