What is SEO? In actuality, website optimization is more than just a bag of tricks. It’s not as easy as some would like to believe, nor is it black magic. We get a little technical at times, but we’ll walk you through it.

How To Hire The Best SEO Company For Your Business

There will always be companies sitting on the “Should I/shouldn’t I SEO?” bench; it’s natural to question something that sounds like smoke and mirrors if you’ve never experienced it for yourself. However, there are definite benefits to hiring an [...]

By |2019-04-28T22:53:46-07:00April 29th, 2019|Online Marketing, SEO|

Revisiting AIDA Strategies: Bridging the Gap Between Awareness and Action

AIDA (Awareness, Interest, Desire, Action) is critically important when companies look to build brand awareness, generate interest, build desire, and inspire action and retention. The first element of effective AIDA strategies is building brand awareness. As the prospect [...]

By |2019-04-08T07:05:08-07:00April 8th, 2019|Branding, Online Marketing, SEO, Social Media|

Pay Close Attention to What Your Optimization Company Promises—or Doesn’t!

With respect to anything in the world, you have to be cautious of what others promise. There are a lot of businesses that can share SEO horror stories, just as there are those that can share success stories of [...]

By |2019-03-25T22:50:45-07:00April 1st, 2019|SEO|

The Case Against Website Builders (Why We Build WordPress)

Wix, Weebly, Squarespace, Shopify, Gutensite, iPage – all of these have one major thing in common. They’re website builders, designed to make it easy to “build a website without hiring a developer”. “Build a website in 5 minutes,” one [...]

By |2019-02-10T17:56:19-07:00February 11th, 2019|Online Marketing, SEO|