Become an SEO Warrior: How Do You Get the Low Down on SEO?

by November 21, 2011

So, you’ve finally decided you want to learn all you can about SEO. Now what? Where do you go? How do you know that where you are is the right place to be? The last thing you want to do is waste your time and money buying into a bunch of SEO bull. So… where do you go to get the real low down? You find a a room full of SEO and patent geeks! Of course, when you first step in, it’s going to sound like a foreign language. You might hear things like:

Internet Marketing from the Non-Marketer’s Point of View

by September 1, 2011

There’s a notable difference between the outlook of those in the internet marketing industry and those who aren’t. This difference became very noticeable to us when Google Plus came out. It seemed that everyone was talking about Google’s new social platform. G+ news, opinions and how-to’s were everywhere.

Lead Generation Through Facebook

by July 25, 2011

After all the Google Plus hoopla (and a few posts of our own), it seemed only right, fair and equal to spend a little time on Facebook. Of course, it helps that we had a specific request for this article. A pro pos to this post, the request came from a Facebook fan – can’t beat that for on topic! Before getting deep into lead generation facts here, I’d like to mention a fantastic Facebook page to inspire you and show you what’s possible. Facebook isn’t just about posting status updates; you can do that anywhere. In fact, some businesses use FB as their only place of online business.

Building Campaigns Around Key Words and Phrases: SEO, Marketing, Social Media

by March 24, 2011

As SEO professionals, copywriters and all around mad-crazy marketing gals, we get to think about fancy things like, “How are we going to use this keyword without totally bollixing the whole marketing aspect?” That’s always a fun consideration.

5 Tips for Keeping a Strong Online Reputation

by March 1, 2011

If you’re kick-butt professional with tons of referrals and your website is just a business card, you may be thinking a positive online reputation is something you don’t have to worry about it. In fact, Darren Slatten, world’s greatest SEO, master of reputation mis-management (titles he gave himself) and wanna-be comedian (title we gave him), wrote a very pointed article about reputation management in 2009.

Bing, The Unloved Child, and Facebook, The Next Generation’s Google

by November 4, 2010

Search the WorldSeldom do we talk about other search engines at the Article Archive, because Google is the Big Daddy of them all. However, Bing made a huge announcement a few days ago that makes many people look at Google’s Instant like yesterday’s old news. Over the past, oh… year, maybe, Google has really started pulling Twitter into the limelight. Those who didn’t know Twitter was a place to go for business do now, especially with the rollout of Google’s RealTime Search feature.

Google’s Real Time Search, Social Media and SEO

by September 9, 2010
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We knew it was coming. When Realtime Search showed up, few in the SEO industry were surprised. Some shrugged; others went “yup”. Those who knew better set about developing strategies to capitalize. Now, when Realtime was just a tagline in the SERPs, it was just one more place to target. Think about it; front-page exposure, [...]

Revisiting High Quality SEO – What Did Google’s Updates Mean for You?

by August 2, 2010
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The Internet is starting to settle down a bit after Google’s updates, so now’s a good time to review the changes in terms of quality SEO. Did it make any difference to you or how you “live” on the Web? If it didn’t, you’re either lucky or haven’t been paying attention.

Is Your SEO Campaign Missing Something?

by February 5, 2010
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Uploading a useful and well-crafted article on the Net without search engine optimization is like getting ready for your Oscar debut and remaining hidden in the closet. Unless your clients come to your house, peek inside the closet to find you and spread the word, the chances of you being seen are slim. The same [...]

Grabbing Your Fair Catch of the Social Networking Market

by January 15, 2010

In 2010, many of the “Big Boys” will be spending the same or less on their paid placements in the search engine results. Bad News for Google, Yahoo, AOL and Bing, but equally bad news for small business owners who have skipped out on paying for ads from the beginning. Why is it bad news? [...]