Gabriella was born in Pistoia, Italy, a small town outside of Florence. She grew up in Beirut, Lebanon, where she picked up her love of middle eastern influences that can still be seen in her every day life.
She was introduced to the digital space during the dotcom years in San Francisco, California. It was during those early years she realised businesses of all shapes and sizes, in all countries and industries had to put their website and social activities on the Internet map of success.
Her passion is building brands through social media marketing techniques while providing relevant copywriting; thus allowing the business presence to seamlessly integrate within an overall organic SEO strategy. She was instrumental in writing an SEO book, “The Internet” by Ann Kaplan.