Are You Just Starting on Twitter? Start Here…

by February 13, 2012
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I’m not sure what’s happened since 2012 started, but social networking use has exploded. I see it in Twitter, Facebook, Tumblr, Scoop.it and, yes, Google+. I don’t care what the news media is saying; regardless of how much Google skew’s their numbers, I can tell you as a user of all the above platforms that [...]

Avoid the Social Media Graveyard: Social With a Plan

by September 5, 2011

For many, social media – in all its forms – is a steady diet of information, entertainment and interaction. It is the ultimate snack bar for informavores, serving up tasty bit-sized nuggets to tempt, tantalize, follow and consume. Therefore, it’s blatantly obvious when a part of the snack bar closes.
I don’t know about you, but I hate it when that happens. Little frustrates me more than stumbling upon a social media gravesite: the dead remnants of a poorly thought out social campaign. You’ve seen it, too, I’m sure.

Social Branding, Sheeple and Plans – What’s In Your Network?

by August 8, 2011

I don’t know about you, but I’m busy, very busy. While I was away, as we all know, Google decided to throw their hat into the social circle with Google +. Don’t worry; I promise this isn’t about G Plus, but about managing your social. I don’t care if it’s a Facebook killer or if it will wipe Twitter out of the game; I don’t have any stock invested in any of these companies. What I’m invested in is the future of my clients and my business, no matter which corporate entity ends up on top.

Hunting for the Perfect Social Networking Platform – When HootSuite Sucks

by January 27, 2011

Many people spend time talking about what you say when you’re using social media. This isn’t one of those posts. This is a post about what you use for your social media. Most of the ways to talk with people are right in front of you, in this little electronic box; we’ve all embraced social networks in one way or another. I’ve been chatting away with virtual strangers for years, whether in chat rooms, through instant messages and even with AOL. In fact, people have been communicating virtually with others now for more than two decades.

Yes, Mr. CEO – Social Media is Your Friend

by December 6, 2010

I’ve been asked by several companies to speak to their PR department about their respective social media presences. As much as I’d love to take them up on the offers, though, I thought I’d at least take the time to figure out the problems they’re having.

Twitter Terrors: The Self-Proclaiming Tweeter

by August 23, 2010
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It’s not everyday I actually get to write about something I want to discuss. Most of my writing consists of work – whether for clients or my business, it’s still work. Every once in a while, though, you have moments in between the 9 to 5 when you’re compelled, no, forced to purge and rant. [...]

Can You Make Money On Twitter?

by August 20, 2010
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Everyone I know who works online is involved in making money online through passive income. “Passive” – it sounds easy; to some it’s second nature. You have to know how affiliate marketing works, do some research on the products you’re going to promote and, of course, be willing to spend a few dollars, but it can be done. Lots of great people out there do very well for themselves.

100+ Twitter Apps Part 3: Monitor, Analyze, Manage and Monetize

by May 17, 2010
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Editor’s note: Due to the large amount of spammers this post series has attracted, we are closing comments. However, we’ve pulled all the posts together into one! You can now see the entire list of fantastic Twitter applications in our free ebook download: 100+ Twitter Applications for Fun, Business and Social Sharing Part one of [...]

10 Reasons You Should Join Social Networks in 2010

by December 31, 2009

Everyday around the world, more and more people are joining social networks like Twitter, Facebook, Technorati etc… My question is why? It has been said that if you continue to do what you have always done, you are going to get what you’ve always been getting. In other words, you need to change business strategies [...]