Copywriting 101: The Ins & Outs of Great Copy

If you were to tell someone that you were a copywriter, you’d most likely get a response like, “Oh, so you write stuff?” That is, unless you’re in marketing.

By | June 29th, 2015|Content Development|0 Comments

Create Some Excitement For Your Blog

Looking to jazz up your Blog and create some excitement?  Here are some ideas to get you going.  Feel free to comment and share your ideas! Interview an expert: Everyone loves to hear from industry leaders and experts.  Interview one [...]

By | April 10th, 2013|Content Development, Online Marketing|9 Comments

4 Reasons Your Content Marketing Strategy Sucks

So, you broke down and paid for a course. You learned that content marketing is the wave of the future and that with great content your profits will explode; all your worries will be over. You spend some time each day researching and writing. You’re doing it all right. Except, your list isn’t growing. No one forwards your emails. You don’t have more comments on your blog posts. Worst of all, your sales are flat. Is it time to throw in the towel and rent a billboard? Before you do, take a second to look at these common content marketing mistakes. You might be on the brink of exploding profits without even realizing it!

By | May 26th, 2011|Content Development, Online Marketing|20 Comments

SEO Isn’t Google Gaming, It’s Focused Marketing

There’s been a lot about SEO in the mainstream news lately, from the Wall Street Journal to The Globe and Mail, and even the New York Times. Last week, we posted a rant, (If You’re Going to Write About SEO, Get It Right) showing off a little bit of spirited irritation for the inaccurate and often sensational portrayal of an industry we love.

By | May 23rd, 2011|Online Marketing, SEO|42 Comments

SEO My Site

Daniela Jung A lot of people ask, “How can I SEO my site?” Here, we break it down to the basics of how to do just that. Keep in mind that this is merely an overview that you [...]

By | April 19th, 2010|Online Marketing, SEO|29 Comments

Merging Keyword Strategies and Effective Copy writing

Writing SEO (Search Engine Optimization) articles is the exciting mixture of developing keyword strategies that will generate a response from various search engines. SEO articles merge those keywords into unique copy writing material that engages and holds the reader. SEO copy writing creates articles that reach the marketplace in two ways. The first is by anticipating the search terms utilized by the readership. The second is by employing those search keywords to establish links from the reader to the destination site through the search engine.

By | June 4th, 2009|Content Development, SEO|29 Comments

SEO Careers – From Copywriting to Coding From Home: What You Really Have to Know

I was recently asked how one gets into an SEO career. My first reaction is, “don’t go there, it’s not as easy as  many think”. The competition is fierce and, unfortunately, a lot of people out there shouldn’t be writing [...]

By | March 9th, 2009|SEO|23 Comments

How to Get the Best Results from On Page Optimization

Are you looking for ways to create aneffective SEO campaign with good copywriting skills? Then make sure to use some of the smart and powerful tips for on page optimization techniques given below. Top 5 ways to improve your site [...]

By | September 23rd, 2008|Branding, Online Marketing, SEO, Social Media|9 Comments

Working as a Freelance Writer: Divine Discontent

"tax-deductions-for-fre</a/Doing Business on the Internet is not like it used to be 10 years ago. Not sure if it's just prevalent locally, or worldwide. But the quest and desire for anonymity provided by the Internet has thrown the “Freelance World” [...]

By | March 8th, 2008|Branding, Online Marketing, SEO, Social Media|2 Comments