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The death of….Guest Blogging

It’s time to plan another funeral, this time not for SEO itself but for a popular SEO strategy: guest blogging.

Before you break out the black dress (or suit for our gentlemen friends), let’s take a look at the facts.

Google’s Matt […]

By |March 24th, 2014|Content Development, Online Marketing, SEO|10 Comments

Create Google+ Buzz

Just a quick little post today but don’t be fooled by its size.  There are some great tips here!

Whether you hopped onto Google+ because of the Publisher/Authorship tags or because you heard it’s important for the future of your site, […]

By |December 19th, 2013|Social Media|5 Comments

When Social Media Goes Public, Who Is Served?

A couple of months ago, I posted “Has Google Gone Evil or Is It Just Wicked Smart?”, discussing Google’s duplicity as a public internet company seeking to serve both its users and stockholders.

Citing Seth Godin’s post regarding Google’s plan for […]

By |December 9th, 2013|Social Media|3 Comments

Has Google Gone Evil or Is It Just Wicked Smart?

Seth Godin’s recent post “Is Google jumping the shark?” got me thinking. A lot.

In his post (and I liberally paraphrase), Godin cites Google’s betrayal of its signature “don’t be evil” policy with a couple of its more recent, notable offenses. […]

By |October 17th, 2013|SEO|15 Comments

Using Google’s Search Operators to Drill Deep

Whether you’re doing a site audit, keyword research or checking up on your competition, sometimes you’ll find yourself looking for particular items that may at first seem difficult or very time consuming to find.

Enter: Google’s search operators.

I’m sure most of […]

By |April 8th, 2013|Content Development, Online Marketing|13 Comments

7 Tips To Boost your B2B Efforts on Google Plus

Social media networks are a great way to boost your global B2B efforts and supplement business campaigns. With the variety now available, there’s no excuse for a lack of international business-to-business communication.

Leaving out the small timers, think about the major […]

By |December 24th, 2012|Online Marketing|117 Comments

Become an SEO Warrior: How Do You Get the Low Down on SEO?

So, you’ve finally decided you want to learn all you can about SEO. Now what? Where do you go? How do you know that where you are is the right place to be? The last thing you want to do is waste your time and money buying into a bunch of SEO bull. So… where do you go to get the real low down? You find a a room full of SEO and patent geeks! Of course, when you first step in, it’s going to sound like a foreign language. You might hear things like:

By |November 21st, 2011|Online Marketing, SEO|108 Comments

Internet Marketing from the Non-Marketer’s Point of View

There’s a notable difference between the outlook of those in the internet marketing industry and those who aren’t. This difference became very noticeable to us when Google Plus came out. It seemed that everyone was talking about Google’s new social platform. G+ news, opinions and how-to’s were everywhere.

By |September 1st, 2011|Online Marketing|87 Comments

Lead Generation Through Facebook

After all the Google Plus hoopla (and a few posts of our own), it seemed only right, fair and equal to spend a little time on Facebook. Of course, it helps that we had a specific request for this article. A pro pos to this post, the request came from a Facebook fan - can’t beat that for on topic! Before getting deep into lead generation facts here, I’d like to mention a fantastic Facebook page to inspire you and show you what’s possible. Facebook isn’t just about posting status updates; you can do that anywhere. In fact, some businesses use FB as their only place of online business.

By |July 25th, 2011|Branding, Online Marketing, Social Media|57 Comments

Building Campaigns Around Key Words and Phrases: SEO, Marketing, Social Media

As SEO professionals, copywriters and all around mad-crazy marketing gals, we get to think about fancy things like, “How are we going to use this keyword without totally bollixing the whole marketing aspect?” That’s always a fun consideration.