Google Takes Over – Search on Their Terms, Not Yours
Two big things have hit the search engine streets from Google’s front door that may change the history of how we get our search results forever – and that’s not an exaggeration. Change #1: It was December 4th, 2009, at precisely 3:01 PM. The day had been going nicely, optimizers going about the business of getting clients into the top rankings. It was peaceful, it was quiet; it was a normal business day. Until Google stepped in. “Hey you guys,” Google says, “I have this great idea. You remember personalized search?” Everybody allowed as how, yes they had heard of personalized search and,...
Too Slow for SEO: Keep your website from falling off Google’s map
Good riddance to bad rubbish. “No more waiting for slow sites to open and a faster web for everyone” is Google’s theory behind possibly updating their algorithm to give lower ranking to sites with slow load times. A few naysayers are crying foul because this equates to a preference for big businesses with fast site opening times and the capital to improve site speed when their Google rankings fall. Is this necessarily a bad thing for those in SEO? Probably not. Improving the download speed of a website can be easily and inexpensively accomplished, and with already good SEO in...
What’s Next From Google?
“Dear Google, you are the granddaddy of all search engines… Can you please make sure my http://mysite.com is found on page 1 as my Christmas gift this year? I promise I will promote and use all your latest bells and whistles added to the already oh, so useful tools. I promise to gasp every time you come out with a tool I don’t use or have no reason to ever use. Last but not least, I promise I won’t ever tell people you're a bully.”