Commercialization of the Internet [vid]

As you know, Doc Sheldon and I have been doing quite a few Google Hangouts with some pretty amazing guests. The beauty of working online is the ability to talk with and meet people from all over the world. It just so happens that one of our recent guests has as much history of working online as we do… and that’s not easy, considering we’re no spring chickens.

Which brings me to our topic du jour – Commercialization of the Internet. This includes a two part series on the history of the Internet, and how it has progressively captured our everyday lives. Our first guest is Ammon Johns, also known in our industry as the Black Knight.

For those of you who don’t know him, he’s a rare breed, or as Doc called him, an icon in the SEO industry. So how did the Internet get commercialized from past to present? Believe it or not, Google wasn’t always around. Therefore, it took guys like Ammon to embrace and create successful sites on the Internet. Paving his way through miles of code and a full appreciation of human behavior and of course, relevance.

That’s something a lot of people just don’t get. Look, that’s not to say we didn’t all try to figure out ways to get our clients on page one. And yes, I’ll admit we did some pretty silly things. Maybe some more than others, but after it’s all said and done, only the cream floats to the top. And that’s basically what Ammon is. The crème de la crème.

And now without my blabbering on, please sit back and enjoy our discussion.

Today's Author

International SEO consultant is my title…but who cares about those? What I love is creating strategies that include marketing, social, SEO, relevance, ruffling feathers and starting revolutions. What you read on this blog will hopefully inspire you to continue the conversation. When I’m not multitasking around Level343 I sneak away and go sailing. I’m crazy about pistachios, and of course Nutella.

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13 Responses

  1. Hello Gabriella,
    I do agree with the fact that internet is getting commercialized each passing day. Really a nice video.
    Bookmarked.

  2. Very informative Gabriella.:) I guess we’ve all made mistakes and tried to game the ranks in one way or other but it looks like times have changed and like you say, only the cream floats to the top.

    1. Thanks Andrew…that’s one thing we don’t like around here “formal“. I gave up the pumps and Armani suits in my late 20’s and haven’t looked back nor do I regret it. Being real, approachable, ethical, and honest is the only way to go. Formal is stuffy don’t you think? 🙂 Cheers!

    2. Glad you enjoyed it, Andrew… needless to say, we enjoy it too, especially when we have guests that bring so much value to the table.

    1. Thanks, Emory. Nice to know there’s someone out there that appreciates our clowning around. 😉 Great guests are the key, of course, and we’ve been fortunate to be able to hook up with some winners.

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