Online Marketing

/Online Marketing

More than selling a web presence, online marketing combines copywriting, SEO, social media, content creation and more.

How to use Influencer Marketing to Supercharge Your Product Sales

It’s one thing having great products that you believe in – but it’s so much easier to sell them when you have an influencer who believes in them too. Not only do they believe in them, but they also share them [...]

By |2018-11-06T15:49:31+00:00November 15th, 2018|Online Marketing|

The Key to Not Screwing Up Your Marketing Efforts

Congratulations. You have put in a lot of sweat and time to come with a marketing plan that works. The most important thing you can do now is make a commitment not to screw it up. The next thing to realize is your key to not screwing up your marketing efforts is to make sure all the right marketing elements are in place and working.

By |2018-11-06T15:31:59+00:00November 12th, 2018|Online Marketing|

Writing an Irresistible CTA: 7 Tips to Increase Your CTA Conversions

A call-to-action is a sentence that clearly instructs the reader to perform a specific task. The same holds true wherever the CTA ends up in content. If your website's call-to-actions are weak and non-compelling, visitors are not going to take action. If your CTA conversion rates are low and your efforts aren't working, you are losing money to competitors. If you are looking to increase conversion rates, the following tips and strategies are for you.

By |2018-10-23T13:42:26+00:00October 29th, 2018|Content Development, Online Marketing|

Building a Marketing Road Map with International Marketing

The opportunity to expand is a pendulum that swings both ways. On one hand, there is a prospect for a wider customer base. On the other, there is an increased need to connect with them. Simply reaching out is not enough. Here is where the concept of international marketing comes into play.

By |2018-10-21T13:02:54+00:00October 22nd, 2018|International Marketing|

How to Boost your Sales Using Co-Branding Partnerships

In 2012, RedBull in partnership with GoPro organized a global co-branding event that not only set 3 World Records, but also caused a double-digit sales percentage rise in many of their markets. How did they achieve this? Not all brands can (or want to) pull off extreme stunts, but every brand can find an innovative way to grow their sales through a co-branding partnership.

By |2018-10-16T08:24:51+00:00October 18th, 2018|Branding, Online Marketing|