You want your international marketing efforts to give the best results for your global business. Learn how to find your voice, community and localized market.

Tight Rope

The Hard Truth – We Are Women in SEO

Our extraordinary Top SEO Women list has been one of the most visited posts in the history of Top SEO Women, with over 2700 unique views. From a marketing standpoint, it's great publicity for the nominees, wouldn't you think? I thought so, which is one of the main reasons I started this thing in the first place – to give my fellow SEO women more publicity. Therefore, I must admit my surprise and sadness when a few women asked to be removed from the list. Believe it or not, I meant the TSW award as a compliment. I still mean...
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Hidden Fruit

Getting Ready for an Amazing 2013 – A Letter to Our Readers

Welcome to 2013, the latest year the future has to bring us. I'm ready for a fantastic new year of growth, and I hope you are, too. As you may have noticed, we've upped our publishing schedule to three posts per week for the past month or so (an accomplishment that my team will tell you I've been pushing a long time for), and this is just the beginning! As some of you may know, Level343 had some internal changes at the end of 2012. Finding someone to fill those shoes was not an easy task, and I've been looking...
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Rolling Stone SEO

How Do You Convert Readers To Buyers?

How many times have you read or heard about how to generate more traffic? It always sounds easy, doesn't it? Very seldom does someone actually tell you it's difficult; they brush it over with, "well, you have to have a great marketing campaign, followers and so on." They then continue with their diatribe of how wonderful their suggestions are, and how you should be sure to try them out.
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Shocking but True

Search Engine Optimization Isn’t Part of the I.T. Department

Shock, gasp and amaze… but many people seem to think “search engine optimization” is just another word for the I.T. department. Surprisingly enough, it’s not. It’s another way to say, “Get your website on the front page of the search engines”, which sounds nothing like “I.T. department”. When your website breaks, you call a coder. When you need a graphic design, you call a designer. When you need a fancy new program, you call a programmer. When you need site traffic… well, wouldn’t you know it, you call for SEO. Who are we? We’re the wonders of the Internet-verse, spreading high-ranking cheer...
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