When a person becomes successful, it seems like suddenly they’re too busy dealing with the higher echelons to take time out for the “little people”. It’s something that’s always bugged us. It was all fine and dandy for you to respond to comments and whatnot when you were a little guy, but now that you’re big…
Copywriting and content development are often used interchangeably, as if they mean the same thing. Gasping in horror while I write this- however, although they’re both part of a package, they deal with separate issues. Granted, if you are not in the industry then you may very well not know the difference. So pull up a chair and let me break it down for you.
I was driving into New Orleans the other day, thinking about brands. How can a small business compete with the bigger brands? You're probably thinking your brand sucks or is awesome... Traffic was steady as I watched various billboards pass me by driving down I10 to a meeting. That's when it hit me, what if your brand is nowhere close to what you want?
When it comes to marketing strategy, there are many aspects to take into consideration, and social media is one of them. As we all know, social media has become the latest challenge any successful business has to face, but with [...]