Eight Cool Ways To Use Fiverr For Your Business Marketing

by December 28, 2012
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Say “Fiverr” and “Marketing” in the same sentence and you’ll likely hear groans from the legitimate marketing community – for good reasons. Fiverr.com, for those who haven’t heard of it, is a marketplace that offers freelance services (aka gigs) for only $5.00. Very quickly, Fiverr became a place known for providing a bevy of backlinks [...]

Ramblings Inspired By A Tattoo

by December 26, 2012
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Recently I got a tattoo and my nieces and nephew (who are 6, 8 and 10) asked me why I liked permanent tattoos (versus the ones that you stick on and they only last for a couple days).  I didn’t really have a good answer for them, I just really like tattoos.  My tattoos (I [...]

7 Tips To Boost your B2B Efforts on Google Plus

by December 24, 2012
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Social media networks are a great way to boost your global B2B efforts and supplement business campaigns. With the variety now available, there’s no excuse for a lack of international business-to-business communication. Leaving out the small timers, think about the major players: Facebook, Twitter, Pinterest, LinkedIn and Google Plus. Using just these five, you have [...]

Establishing your Perceived Value

by December 21, 2012
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While most marketing principles of days gone by are just as valid for online businesses, there are a few that have taken on an increased importance in this Internet Age. Signs, flyers and billboards were intended to attract attention and inspire interest – not to actually sell. In old school marketing, consumers were enticed to [...]

What You Don’t Know About Web Site Security

by December 17, 2012
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We focus on so many areas of building a business online but seldom do I hear site owners talking about one of the most important aspects: site security.  Protecting your digital assets, your customers, your reputation and ultimately your business is vitally important. Let me start by dispelling some commons myths: Your site is not [...]

2013 Is Right Around The Corner. Are You Ready?

by December 7, 2012
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I know it’s a tad bit early, but I thought why not start a list of New Year’s Resolutions now?  If you want to make 2013 your biggest business year yet, I suggest you adopt some of these resolutions as your own! Resolve To Get Your Site Ranked in the Top of the Major Search [...]

Does Anyone Even Know What a Healthy Link Profile is?

by November 23, 2012
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Trying to describe what constitutes a healthy link profile can touch off some very lively discussions. Regardless, since we’re all entitled to our opinions, I’m going to lay out what I feel are some very “safe” guidelines. You can push the limits as much as you feel comfortable with. In reality, there are so many [...]

Pinterest: What, Why and How

by November 21, 2012
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Pinterest is essentially a digital scrapbook or corkboard that allows you to collect all the things you like in one place. It’s a lot of fun but don’t dismiss it as a time waster with no business value.  It is a social network and it is growing at an impressive rate. For those not yet [...]

Brain Dump

by November 15, 2012
brain dump

Do you have a process for writing your content?  Mine is pretty simple, I just sit down and let it flow. When I am done, I edit, see where I need to trim things and where I need to bulk things up and lastly I think about aesthetics (adding formatting and images).  But every once [...]

25 eCommerce and Info Site Tips To Make This Holiday Season Bright

by November 5, 2012
holiday ecommerce tips

Is your website ready for this holiday season? It’s already that time of year again when stores are decorated in bright red, green and gold, with Christmas carols playing in the background. Long before anyone has time to think about Thanksgiving turkeys or holiday shopping, the season is upon us. Now is the time to [...]