Once one realizes that SEM and SEO are not the same thing, and that the former is a broader category including the latter, then more questions arise: what, then, is the point of SEO? If there are other strategies, why shouldn’t we just use them? Is SEO necessary for successful SEM?
In the world of SEO writing, several important debates are taking place. These “controversies” range from topics as fundamental as the use of SEO to as specific as the changes that W3C is implementing to search engines such as Google, Yahoo and Excite. There are a lot of myths and misinformation surrounding these controversies, so […]
These three acronyms, SEM, SEO and PPC can make all the difference to the staying power of your online business. They stand for Search Engine Marketing (SEM), Search Engine Optimization (SEO) and Pay-Per-Click (PPC) and are the true backbone of online business. These three little tools should be combined together if you’d like to raise […]
SEO tools are a very important part of insuring that your website moves to the top of search engine rankings. Thousands of websites on the internet utilize the exact same topics and therefore, it can be difficult for users to find your site over all of the others. One of the most important aspects of […]
For people, who love to write, advertising copywriting is an ultimate writing opportunity for them. This is because, every word of an SEO copywritercounts with assessable outcomes as actions. Unluckily, it is simple to get pessimistic when starting out as a Copywriter let alone getting specialized in the SEO market. Here, viable objective is hardly […]
This is the dreaded truth about SEM. These days, search-engine marketing provide several beneficial opportunities to not only the marketers but also to millions of Internet users. Search-engine marketing is the easiest way to look for information, products and an excellent method for advertisers to locate and acquire potential customers. But it’s not easy enough […]
In simple and straightforward English, a SEO consultant is a person who can provide certified and expert search engine optimization services and advice to people. A fully qualified and official SEO consultant should advise people on all facets of their search engine marketing (SEM) and search engine optimization (SEO) campaign. Marketing SEO consultants are a […]