Building the perfect user experience for your eCommerce store is crucial for increasing conversions and bringing in more sales. Every component of your website must work in harmony. From your web design, typography, content and numerous page elements. Also, if [...]
The world loves innovation in marketing, and will keep moving forward whether marketers and website owners get on the bandwagon or not. Some innovations are hot, and some are not. Some will make an impact, and others will fall [...]
If you're under the impression that e-commerce is a massive industry and one that is going to grow even more, then you aren't far wrong. It is said that there is anywhere between 12-24 million e-commerce stores from all around the world existing online right now.
It’s a good thing if you’re running, or thinking of running, a Pay-Per-Click campaign. There are a number of benefits whereby PPC can be cost effective, targeted, measurable, fast, and customizable. In fact, many marketers constantly look for ways [...]
Google and other search engines constantly tweak their search algorithms. Trying to figure out what each tweak means can sometimes confuse site owners and marketers. Before you make any drastic website or SEO changes, make sure you have all the facts. If your end goal is to deliver quality content and a top-rated user experience, you’re headed in the right direction no matter what algorithm changes occur.