Posts tagged as:

(SEM)

SEM and SEO: The Only Path to Success

Once one realizes that SEM and SEO are not the same thing, and that the former is a broader category including the latter, then more questions arise: what, then, is the point of SEO? If there are other strategies, why shouldn’t we just use them? Is SEO necessary for successful SEM? Related Posts:SEM/SEO/PPCSEM vs SEO: [...]

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Is Viral Marketing Better Than SEO?

I read recently that some think viral marketing is better than SEO, because it’s fuelled by recommendations, ignited and guided by users and their friends. Like a grass-roots movement, viral marketing can spread like wildfire and generate more traffic to your site than traditional SEO. Is that true? Does that mean SEO is obsolete and [...]

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SEO Controversies – Fact or Fiction

In the world of SEO writing, several important debates are taking place. These “controversies” range from topics as fundamental as the use of SEO to as specific as the changes that W3C is implementing to search engines such as Google, Yahoo and Excite. There are a lot of myths and misinformation surrounding these controversies, so [...]

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SEM/SEO/PPC

These three acronyms, SEM, SEO and PPC can make all the difference to the staying power of your online business. They stand for Search Engine Marketing (SEM), Search Engine Optimization (SEO) and Pay-Per-Click (PPC) and are the true backbone of online business. These three little tools should be combined together if you’d like to raise [...]

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Using SEO Tools to Improve Your Website

SEO tools are a very important part of insuring that your website moves to the top of search engine rankings. Thousands of websites on the internet utilize the exact same topics and therefore, it can be difficult for users to find your site over all of the others. One of the most important aspects of [...]

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