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Founder and CEO at Level343

Gabriella Sannino

Founder and CEO, Level343, LLC
Gabriella Sannino is the founder and CEO of Level343, an international SEO and digital strategy firm based in San Francisco. With more than 25 years in digital marketing, she’s worked across SEO, content, digital strategy, creative direction, and international marketing since the early days of the web.
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Experience snapshot

25+ years in digital marketing
Worked across SEO, content, digital strategy, creative direction, and international marketing since the early days of the web.
Specializes in
SEO, content marketing, digital strategy, creative direction, and international marketing
Writes about
international SEO, search visibility, content strategy, marketing psychology, analytics
Focus Areas

Focus Areas

Gabriella’s work connects search strategy with the way people actually discover, evaluate, trust, and choose brands. Her passion is to help brands grow by connecting them to their audience, wherever they are.
🌏︎

International SEO and localization

Helping brands think beyond translation and rankings, looking at how language, culture, search behavior, and regional expectations shape global visibility.
⌕

Search visibility strategy

Guiding and strategizing how to build stronger brand visibility, where technical SEO, content structure, topical depth, and brand signals support each other.
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Content strategy and topical authority

Organizing content so it builds authority, answers real audience questions, and supports search engines, AI systems, and human readers at the same time.
✺

Marketing psychology and buyer behavior

Understanding how trust, consistency, reciprocity, unity, and behavioral patterns influence the way people respond to brands and marketing messages.
About Gabriella

A global strategist with deep roots in SEO, content, and digital marketing

Gabriella Sannino is an internationally recognized digital marketing strategist and SEO expert, and the founder and CEO of Level343. Her work sits at the intersection of international SEO, content strategy, digital visibility, and the human side of marketing.

Her background gives her a perspective that’s hard to fake. Born in Pistoia, Italy, raised in Beirut, Lebanon, and later shaped by the San Francisco dot-com era, Gabriella brings a global lens to the way brands communicate, compete, and grow online. That international experience shows up in her approach to SEO: visibility isn’t just about being found. It’s about being understood in the right market, by the right audience, in the right context.

Before and alongside Level343, Gabriella’s public career has included work as a consultant, web developer, creative director, international SEO consultant, and digital strategist. Her writing rarely treats SEO as a standalone checklist. Instead, she connects search to brand clarity, content quality, user experience, analytics, buyer behavior, and long-term business growth.

Experience

  • 25+ years in digital marketing, with experience across SEO, content strategy, international marketing, web development, creative direction, and digital strategy.
  • Founder and CEO of Level343, leading international SEO and digital strategy work for brands that need stronger search visibility and better marketing systems.
  • Published industry contributor, with writing appearing on Level343, Search Engine Journal, Search Engine People, Medium, and other marketing publications.
  • Featured in industry conversations, including interviews, webinars, podcasts, and SEO-focused discussions on international search, content, AI, and digital strategy.
  • Recognized by Search Engine Roundtable in its “The Search Community Honors You” series for her contributions to the search community.
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Gabriella’s approach

“The biggest challenge I’ve seen through the years for brands is understanding how to connect the dots. Connecting social to your site, for example. Marketing works best when it’s connected to how people think, how markets behave, and how businesses actually make decisions.”
Gabriella’s philosophy is rooted in practical alignment. SEO doesn’t live in a vacuum, and neither does content. For visibility to create value, the strategy has to connect search behavior, audience intent, brand positioning, technical structure, analytics, and the decisions teams make every day. That’s why her work often moves beyond rankings and traffic. She looks at whether the content supports the business, whether the data is being interpreted clearly, and whether the message matches the market.
Featured Thinking

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