International Marketing

//International Marketing

You want your international marketing efforts to give the best results for your global business. Learn how to find your voice, community and localized market.

5 Steps for Improving SEO for International Audiences

Expanding overseas can be tough. It can be all the more difficult if you don’t first consider your marketing copy from the perspective of the culture you are targeting. Not only could you unwittingly offend your new audience, but also this mistake could decimate your international SEO. Even if you receive visitors to your home website from countries other than your own, it won’t necessarily translate to brand recognition among that audience.

By | 2018-05-02T22:04:38+00:00 May 3rd, 2018|International Marketing, SEO|

3 Important Tips for Local Marketing On an International Scale

You've arrived. Your business has expanded into the international market. Congratulations! So.... why am I talking about local marketing? Don't you have enough to worry about now?

By | 2018-01-29T02:28:07+00:00 January 29th, 2018|International Marketing, Online Marketing|

Context, Semantics and Search Intent – It’s All Keywords.

Is keyword research still useful in blogging? Some people think it's useless; we disagree. Learn why keyword research still does the job.

Are You Using the Wrong International Marketing Strategy?

  Today’s digital marketing technology can easily break down cultural and geographical communication barriers. Small businesses can now tap into the global marketplace with greater ease. In fact, no business is too small today to pursue business opportunities at the [...]

By | 2017-09-20T07:10:52+00:00 October 9th, 2017|International Marketing|

International Branding: 5 Tips to Start Your Multicultural Website Off Right

  Not too long ago - 50 years or so -, you didn't have to worry about a different language. After all, most businesses were lucky to sell outside of their own back yard. Business was primarily a local experience [...]

By | 2017-08-03T12:59:34+00:00 August 7th, 2017|Branding, International Marketing|