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Our International SEO consultants understand that starting an online business takes time. Depending on your needs, online assets and goals, we create your online brand identity. The entire focus of our content strategies and SEO campaigns are to bring value to your online business, and to build on your efforts to grab the public’s attention. Come talk to us about the next Level of your online business.

Content development

The 4 Layers of Online Brand Marketing

It’s easy to get stuck in the mental mud hole of names. For example, we market ourselves as copywriting and SEO specialists. With that in mind, you might look at our blog categories and think, “Well, it makes sense that SEOs would share information about optimization. – But, what would they know about branding?”

Writing For Your Website Visitors

This isn’t a short blog, (they never are) but it holds a lot of information for those struggling to write their own web content and blogs. If you don’t have time now, bookmark it and come back later. This is essential information for those trying to figure out how to write for their visitors, to keep them coming back again!

By |April 14th, 2011|Content Development, Online Marketing|29 Comments

Top 5 Essentials for Bloggers With a Purpose

Okay, people, here comes a question to ponder. Why do we blog? Not “we”, as in Level343, but “we” as in bloggers. While some may blog “just because” and don’t care whether people read it or not, this isn’t the case for the majority. You have a voice and you want it to be heard; you want to inform, engage and entertain the masses. For businesses, blogging has an even bigger purpose. Besides informing and engaging, you want to bring traffic to the blog and, in turn, to your site.

By |April 11th, 2011|Content Development, Online Marketing|14 Comments

Building Campaigns Around Key Words and Phrases: SEO, Marketing, Social Media

As SEO professionals, copywriters and all around mad-crazy marketing gals, we get to think about fancy things like, “How are we going to use this keyword without totally bollixing the whole marketing aspect?” That’s always a fun consideration.

Understanding Visitor Behavior – Do They Like Your Content?

In this article, we’ll walk through one of our processes for measuring site quality. By the end of the how to, we’ll discover: what type of content we currently have that brings in strong traffic (our top ten list for the day), a non-performing page that needs repurposing, updating or deletion, new key terms we haven’t yet targeted, and at least five new topics for our next blogging cycle. Get ready to follow along – learn what to look for! Grab a pen and paper, because here goes nothing!

By |February 10th, 2011|Content Development, SEO|26 Comments

WordPress: A Brief How-To

True story – While looking through client folders a few days ago, we came across a brief Wordpress tutorial created for a client. We thought, “Why not share this with our readers?” Sometimes, that’s all it takes to find some content gold – and here it is: a classic case of repurposing content! Of course, the images needed to be updated for the current Wordpress version, but hey... success takes work.

By |January 31st, 2011|Content Development|16 Comments

Writing Dynamic Content, Beating Writer’s Block and Analytics Data

Web analytics is more than a bunch of numbers and graphs. Take a chance, step outside the box and turn your analytics program into a high-powered tool for writing dynamic, engaging content! Once you realize what you’re looking at, you’ll find that analytics information can give you excellent ammunition against writer’s block.

By |January 24th, 2011|Content Development|23 Comments

Writing Organic SEO Content – How To & Definition Terms

This may seem elementary to some of our readers, but we’re getting more requests for “how to’s” on writing organic SEO content. Et voila! Being prepared and knowing the basics will make your job moving forward that much easier. What follows is the brick and mortar of any great SEO content – the minimum you should do, in order to feel confident your page will be indexed, rank well in the SERPs and please visitors.

By |January 4th, 2011|Content Development, SEO|48 Comments

Copywriting, Content Development and Strategies

Copywriting and content development are often used interchangeably, as if they mean the same thing. Gasping in horror while I write this- however, although they’re both part of a package, they deal with separate issues. Granted, if you are not in the industry then you may very well not know the difference. So pull up a chair and let me break it down for you.

By |December 15th, 2010|Content Development, Online Marketing, Social Media|24 Comments

How to Start a Content Strategy

When writing for the World Wide Web, content developers have to remember to use Internet data to write for their readers. Quite simply, writing for the Internet isn’t the same discipline as writing for print; when writing for print, for example, you don’t have search engines to consider…

By |November 22nd, 2010|Content Development, Online Marketing|41 Comments