Content development

/Tag:Content development

Cut the HFCS From Your Copywriting

Copywriters, if you think about it, are a bit like food manufacturers. We're feeding messaging to the masses, and most people are completely oblivious to the ingredients we use. But we are aware - at least we should be - [...]

By | July 3rd, 2014|Branding|0 Comments

Brain Dump

Do you have a process for writing your content?  Mine is pretty simple, I just sit down and let it flow. When I am done, I edit, see where I need to trim things and where I need to bulk [...]

Online Marketing 101: In the Beginning, There Was Google

Buried in online marketing day in, day out, we often forget that there are *gasp* people who don't know search, marketing, or the intricacies of content development. We know, we know; it's hard to believe, isn't it? Well, we're still [...]

By | May 24th, 2012|Branding, Content Development, Online Marketing|0 Comments

How to Boost the Success of Your Link Bait BEFORE You Hit Publish

You've spent hours researching and crafting the perfect piece of content. Now, you're worried. What if your content fails to generate those much needed links? So, you tweak the content. You tweak it some more. Then, you change a few [...]

By | April 30th, 2012|Content Development, Online Marketing|0 Comments

Dominating with Content and the Fight to the Top

Content developers R' Us. Using the highest forms of technological pen and ink (to wit, the computer), we craft humorous, informative, selling copy – not for just anybody, but for your target market. We talk about content on our service pages, emphasize it heavily in our articles (have you seen our Content Development section?), and use it with blunt force against our clients' competitors. We call it content domination, and it works a little something like this…

By | February 27th, 2012|Content Development, Online Marketing|0 Comments