Content Development

/Content Development

“Content is king,” SEOs, copywriters and search engines say. Content helps search engines decide relevance, helps bring visitors in and converts them into paying customers, avid readers and loyal followers. With something so important to your online business success, you want to make sure you’re putting out the right content. Not sure what that is? Read on…

7 Ways to Get Your Landing Pages (and Site) to Perform Better

You’ve spent hundreds, perhaps thousands of dollars on professional services, and they’ve redesigned your entire site. You now have a beautiful design. Your content looks great, your links are climbing nicely, and you’re ranking for some of your terms at number three. Top o’ the world, ma! So why are you getting low, or no, Return on Investment (ROI)? It could very well be your landing pages.

By | 2018-04-29T21:02:08+00:00 April 30th, 2018|Content Development|

What’s in a Great Press Release?

People still use press releases all the time: to build interest in a product, to share news about their brand, to further the conversation about the company, among other reasons. The practice has been around for a long time [...]

By | 2018-04-22T21:22:15+00:00 April 23rd, 2018|Branding, Content Development, Online Marketing|

Let’s Talk Influencer Marketing

  Influencer marketing seems to be the “in” thing, doesn’t it? By the end of 2016, Twitter was reporting that 40% of users said they’d purchased something because of an influencer. Influencer marketing was on every trend list in [...]

By | 2018-03-12T01:37:29+00:00 March 12th, 2018|Content Development, Online Marketing, Social Media|