Are you using social media marketing in your business marketing strategy? If not, it may be time to hop on the bandwagon before it’s too late.
Social media can make or break a business, and without an effective strategy, you risk winding up in the digital graveyard of forgotten brands. But don’t fear — having a plan for social media will help ensure that your efforts are effective and successful!
In this category, we discuss how planning ahead is essential for businesses when utilizing social networks to build their brand, increase customer engagement and find new leads.
There are a number of benefits, including the ability to reach a large audience, build brand awareness, and increase sales. However, there are also a number of challenges, such as the need to create compelling content, the risk of negative feedback, and the time commitment required.
The key to success is to develop a well-thought-out strategy that takes into account the unique needs of your business. By doing so, you can maximize the benefits and minimize the challenges of social media marketing.
Has YouTube Been Calling Your Name? Sometimes we forget that not everyone is buried in online marketing like we are. In fact, most people aren’t it…
Since the start of 2012, social networking use has skyrocketed. This surge is evident across platforms like Twitter, Facebook, Tumblr, Scoop.it, and Google+. Despite what the news media might claim, and no matter how Google presents their statistics, it’s clear from my experience on these platforms that social media is booming.
Have you noticed how social networks are becoming more about building memories? You make friends, share events, get congratulated for happy events and condolences for
Social marketing used to be just that thing you did; like politicians, business owners would scout the neighborhood, introduce their services, shake hands and kiss
Do you get online and read the news to find out what’s happening in the world? Do you search for information to gain more of an understanding about subjects?
It’s no secret that the way we do business is evolving, and a huge part of this transformation has been due to the emergence of social media and SEO. These digital tools have revolutionized traditional tactics like print advertising, TV commercials, radio ads and other forms of outbound marketing.
Today’s consumer is concerned with more than just the cost of goods and service
Show your customers that you’re interested in more than just taking their money, and you can gain a customer for life. Let them associate your brand with your interest in them as people.
When you unplug for vacation, is when you realise the world won’t end if you don’t respond to an email, or hit a like button.
Facebook isn’t just about posting status updates; you can do that anywhere. In fact, some businesses use FB as their lead generation platform.
So, Google comes up with this fancy “Plus” thing. Everybody rushed to take a look-see, only to be locked out as the big G slammed the doors on the masses to slow the flood to a trickle.
Just as speedy as its rise to prominence was, G+ eventually plateaued and officially shut down this past April.
A while back, we came across an article on Search News Central (SNC) by search geek David Harry, entitled Google Social Search; seriously, WTF people?
It’s official – Gabriella has left the building. She’s off to Italy for three weeks, and she’s left me in charge.
Find out why it’s vital for start-ups and social influencers alike to strive towards being outstanding – proving your worth through resilience and innovation – instead of settling for “standing out”.
This website uses tracking cookies to help us understand how you use the site and improve upon your experience. We do not share any information collected – either personal or anonymous – with any other parties, with the exception of the reporting programs we use in conjunction with those cookies. By continuing to use this site, you agree to the use of these cookies. If you do not agree, please close the site.