“Content is king,” SEOs, copywriters and search engines say. Your great content helps search engines decide relevance, helps bring visitors in and converts them into paying customers, avid readers and loyal followers.
But where do you start with your content development campaign? You have to start where it matters; words have meaning and a well done keyword research, goes a long way in helping navigate the content goal. Taking the time to develop a content strategy, you’re ensuring that your online business, whether small or large is set up for success. Content development strategies can seem daunting, but by breaking down the process into manageable steps, you can create a content strategy that works for your business.
With something so important to your online business success, you want to make sure you’re putting effort into the content development strategies that work. Not sure what those are? Dive in.
Creating content strategies takes a lot of practice and research to get it right. Walk through the basics to see what you can do.
How does the scarcity element work with your marketing to improve results? Learn how scarcity makes purchases seem more important.
Clickbait is powerful and effective, but there’s a right and wrong way to use it. Learn the difference, and three ways to get it correct.
When it comes to marketing, using the right words in the proper context can make a big difference in your ability to convert leads to loyal customers.
The About Us page is often ignored as the redheaded stepchild of the site, but it shouldn’t be. Learn why, and how, to craft a high impact About Us page.
Too much focus on search? Learn 5 ways to humanize your content for your target market without messing up your search focus.
Learn the essential of Information Architecture and how it can be one of the most important website design practices out there.
Are content marketing strategies in 2021 the same as previous years? Content is still king; learn how to stand out in your niche this year.
Discover how to write catchy headlines and improve the ones you have in this comprehensive content development post.
It’s the age of content marketing. Printed catalogs may still be around, but content is king, even in 2020. Here are 6 convincing reasons why.
The rise of 4G and 5G will only increase the accessibility and popularity of videos as a marketing and optimization tool.
Learn how planning your content strategy ahead of time came help you come out on top in the development and marketing game.
The internet is a crowded place in 2020. It’s definitely possible to have a successful blog these days, but you can’t just write posts here
Content is key to driving visitors to your site, building your brand and as a result increasing revenue. But this isn’t just about writing blog
Having trouble getting accepted as a guest poster? Read these 8 guest post submission tips (plus a bonus) to ensure your next submission is accepted.
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