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The Alt attribute is a critical HTML attribute that provides descriptive text for images. The “Alt” in “Alt Attribute” stands for “alternative,” AKA “alternative text.” Screen readers can read alt text aloud to convey an image’s information or purpose. Purely decorative images should use an empty alt attribute (alt=””) so assistive technologies can ignore them. It’s also used by search engines to better understand the content of the images, which contributes to SEO. When your alt text is accurate and concise, this enhances usability, as well as reinforces the context of your page.”
Other definitions that help explain the idea.
Alt text - you may have heard of it, yet it's often mentioned (if at all) as an after thought. Learn why this little tag may have more bang for its buck than it seems.
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